The majority of businesses have some kind of presence on Facebook but how many are really utilizing the social media giant for its full potential? Probably a lot less than you think. For those who are missing out, I have to imagine that they fail to understand the benefits that Facebook marketing can bring to their businesses. The numbers are astounding – 1.15 billion users, 700 million daily users, average time per Facebook visit is 20 minutes and 8.3 hours is the average amount of time each user spends per month. And if that doesn’t grab your attention, how about the fact that 70% of monthly active Facebook users in the U.S. are engaged and connected to a local business? It could be yours!
In the following infographic, GroSocial looks at some key Facebook numbers that clearly show why businesses marketing efforts and Facebook should be closely connected. If you are already utilizing Facebook marketing, then I think you’ll agree with the numbers. If you are still on the fence, then read on for some very interesting facts and figures.
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