Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Elon Musk is trying to back out of his $44 billion agreement to acquire Twitter, as per a filing with the Securities and Exchange Commission.
How do you write an Instagram bio that wows in under 150 characters? Take note of these 5 great examples to inspire your brand.
TikTok CEO Shou Zi Chew denied allegations that China-based employees have access to sensitive user data. Google and Apple continue to offer TikTok.
Create inspiring content to entertain well-defined audiences on TikTok. Here’s what you need to know when it comes to search algorithms on this popular platform.
Conduct tests and understand the platform more so you can target professionals easily. Read up on these 5 useful B2B marketing tactics for LinkedIn.
Want to know how social networks determine which content makes it into users’ newsfeeds? Learn more about the top social network algorithms.
As part of a more significant effort to fight creator impersonation, YouTube has stopped allowing channels to hide the number of subscribers they have.
In this guide, you’ll learn how to create a content plan that increases brand reach and conversions on Instagram.
U.S. FCC commissioner responds to reports that China can access TikTok user data, requests Google & Apple remove TikTok from app stores.
Marketers running ads on TikTok can now optimize their campaigns with flexible attribution windows ranging from one day to 28 days.
TikTok reveals plans to add shopping functionality, tackle safety challenges, and overcome the impact of iOS 14 privacy settings on social media advertising.
A new feature for YouTube creators will make it possible to add corrections to videos after they go live.
While TikTok continues to launch its in-app shopping experience in more countries, prepare yourself with these quick tips to maximize your success on TikTok Shop.
Meta CEO Mark Zuckerberg announced that Instagram will soon begin testing a full screen redesign of its main feed.
A new generation of web users is utilizing TikTok as a search engine. What does that mean for marketers and publishers?
TikTok is in the process of adding viewer history to posts, according to a test that was spotted in the wild.
Facebook plans to turn its main feed into a ‘discovery engine’ for video content, according to an internal memo sent to employees.
TikTok shares the second installment of its Path-to-Purchase Report, a study showing TikTok’s impact on purchase journeys – from discovery to consideration to post-purchase evangelism.
LinkedIn is launching a free tool called Business Manager that’s designed to simplify the marketing efforts of B2B professionals.
Meta, Facebook’s parent company, is reportedly in the process of developing a new type of ad that will rely on less user data for targeting.
Are your Facebook Ads campaigns in need of a facelift? Make sure you aren’t holding yourself back with these common mistakes.
Looking for more robust Facebook Ads reporting? Learn how to build a Google Data Studio dashboard with this step-by-step process.
Instagram is expanding on a feature that filters out ‘sensitive’ content, which has the potential to impact reach for some accounts.
Reach a targeted and primed audience ready to purchase. In this guide, we break down how Shopify stores can take advantage of Facebook Ads.
In this guide, you’ll learn 11 tips that you can use on Instagram to reach a wider audience, promote your local business, and generate engagement.
Instagram adds new functionality to its short-form video format Reels, providing creators with new ways to engage with audiences.
Twitter has been spotted working on a new feature that will allow users to subscribe to push notifications for specific search terms.
TikTok shares new data showing how brands can benefit from adding more organic content to their marketing strategy if they primarily post paid ads.
LinkedIn is debunking common myths about its how its algorithm works in a new series of videos rolling out over the next several weeks.
YouTube is rolling out an update to analytics reports that will benefit content creators who make videos in different formats.
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