AI Mode Queries Are 3X Longer – Why Your Page Should Lead With The Answer
One year of AI Mode data shows people asking questions, not typing fragments, which is why the lead-first paragraph now beats the narrative arc.
One year of AI Mode data shows people asking questions, not typing fragments, which is why the lead-first paragraph now beats the narrative arc.
Optimize your marketing strategy by learning the limitations of AI search metrics and how to utilize your data effectively.
A practical guide to spotting keyword cannibalization using Search Console, site crawlers, and rank trackers, plus fixes like canonicals, meta robots, and internal linking.
Google is rolling out a new embeddable Preferred Sources button, natural language Discover controls, and customizable audio briefings in the Google News app.
Smart Bidding problems often trace back to broken conversion tracking, not bidding strategy. Seven silent setup errors that corrupt the data feeding your campaigns.
Hidden white-on-white text was an SEO trick 25 years ago. Now, it tells AI models what to conclude about you.
New Promptwatch data shows a sharp drop in Reddit’s ChatGPT Search citations this month.
Microsoft Advertising is rolling out AI Max globally, bringing expanded Search matching, text customization, URL expansion and new advertiser controls to Search campaigns.
Google’s generative UI, which builds custom visual layouts and interactive tools, has started reaching AI Overviews after launching in AI Mode last year.
Google is rolling out a new embeddable Preferred Sources button, natural language Discover controls, and customizable audio briefings in the Google News app.
New Promptwatch data shows a sharp drop in Reddit’s ChatGPT Search citations this month.
Microsoft Advertising is rolling out AI Max globally, bringing expanded Search matching, text customization, URL expansion and new advertiser controls to Search campaigns.
Google’s generative UI, which builds custom visual layouts and interactive tools, has started reaching AI Overviews after launching in AI Mode last year.
Why does Google have spam updates every once in a while? Google’s John Mueller answers that question and explains the reason why Google doesn’t just...
Google’s John Mueller explains why updates aren’t announced earlier when rankings are already bouncing around.
A practical guide to spotting keyword cannibalization using Search Console, site crawlers, and rank trackers, plus fixes like canonicals, meta robots, and internal linking.
Google is rolling out a new embeddable Preferred Sources button, natural language Discover controls, and customizable audio briefings in the Google News app.
LinkedIn reach and Google clicks are collapsing, but Tony Uphoff argues SEO pros are diagnosing structural disruption as decline, and prescribing the wrong fix.
InMotion Hosting launches a tiered Agency Partner Program helping digital agencies earn recurring revenue, access client leads, receive hosting discounts, and simplify account management.
Search Console hides AI Mode query data by default. This breakdown compares four extraction methods, including a free ML-powered tool.
Why does Google have spam updates every once in a while? Google’s John Mueller answers that question and explains the reason why Google doesn’t just...
Smart Bidding problems often trace back to broken conversion tracking, not bidding strategy. Seven silent setup errors that corrupt the data feeding your campaigns.
Microsoft Advertising is rolling out AI Max globally, bringing expanded Search matching, text customization, URL expansion and new advertiser controls to Search campaigns.
Email placements work, but not as a replacement for email marketing. What Demand Gen and Audience Ads actually deliver, and how to set them up.
Google’s creator playbook proves creator campaigns lift branded search, but omits attribution windows, baselines, and controls.
Google Ads is changing language targeting for Search and Performance Max in September 2026. Learn what’s changing and what advertisers need to know.
PPC managers inheriting an account: verify the conversion value before touching the bid strategy. Five checks that separate real revenue from phantom value.
Hidden white-on-white text was an SEO trick 25 years ago. Now, it tells AI models what to conclude about you.
AI assistants turn contextual prompts into multiple queries, making buyer decisions and sub-questions more valuable content targets than raw keyword volume.
Anthropic has revealed enough about Claude’s watermark to identify how it might work. A new research paper may be the clue.
Thin health content was always risky. With AI Overviews answering most medical queries, it’s now invisible. Here’s what earns citations instead.
AI detectors gave wildly different verdicts on the same human-written article, and even flagged writing from 2014.
Does Google penalize AI content? Get answers on GEO, answer engine optimization, and the content personalization signals that convert. Watch on demand.
Bring your Reddit questions. Leave with an answer you can act on immediately.
How Google AIOs Use Facebook, Instagram & TikTok From 300 Million US Searches
By Lemuel Park
Facebook, Instagram, and TikTok earn AI citations for different queries, rewarding precise answers over large audiences.
YouTube Changes How It Counts Views On Long-Form & Live
By Matt G. Southern
YouTube is changing how it counts views on long-form videos and live streams.
YouTube Measures Creator Video on Branded Search Lift, But The Attribution Gap Still Exists
By Greg Jarboe
Google’s creator playbook proves creator campaigns lift branded search, but omits attribution windows, baselines, and controls.
Reddit Preserved The Part Of The Internet We Broke
By Brent Csutoras
Search referrals measure how people reach Reddit. They don’t measure why people go looking for it, and that gap is where the value sits.
YouTube Adds New Shorts Payout Rules To Partner Program Terms
By Matt G. Southern
YouTube announced Partner Program changes taking effect in 2027, including new Shorts earnings rules, activity checks, and a terms deadline.
Reddit Wants To Be The Destination, Not Just The Source Behind Search & AI
By Brent Csutoras
Reddit’s Q2 call laid out the daily destination strategy and the participation problem standing in its way. What marketers should do now.