On-Site Geo-Targeting and Local Search Optimization
Previously, I have already touched upon tools that help in geo-targeting and compared their effectiveness. All of them are beyond your on-site optimization efforts: Setting...
Ann Smarty
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Ann Smarty is the blogger and community manager at Internet Marketing Ninjas. Ann’s expertise in blogging and tools serve as a base for her writing, tutorials and her guest blogging project, MyBlogGuest.com.
Articles
What’s the Real Benefit from Google Sitelinks?
In my previous post on the topic I summarized the theories behind Google Sitelinks. Now I would like to look into and also to ask...
FireFox for SEOs: Working with Several FireFox Profiles
I do prefer FireFox over other browsers. This can be a matter of a habit but I don’t know any other browser that can be...
Tracking your Backlinks with Free Internal Analytics Tools
After my recent huge post on SEO tools was published, I promised to add the section for free online internal analytics services; but before that...
One Product – Two Same-Language Countries?
This is another geo-targeting case study I decided to discuss at SEJ. Say you have one product and you plan to target two same-language countries:...
Optimizing For Hyphenated Words – What to Expect?
Like plural/ singular word forms, hyphenated terms also often pose a difficult SEO issues for us to solve – which version to use and optimize...
Outdated but Powerful Pages : How to Handle Them?
An interesting discussion over at SearchEngineWatch Forum covers the way(s) of treating out-of-stock product pages that cannot be of any use to a visitor but...
Explore Your Competitors’ Backlinks Beyond Yahoo Site Explorer
I have previously covered numerous ways to explore your competitors’ backlinks via various web-based and desktop tools and even with the help of FireFox Extensions....
Reciprocal Linking : SEO’s Longstanding Contradiction
Reciprocal linking is one of the most disputable SEO questions. The problem is that it is two-fold in nature. First, reciprocal links are natural being...
What’s Better : Long Copy Versus Several Related Short Copies?
Many webmasters come across one common dilemma: is it worth focusing efforts on one huge brilliant copy or is it wiser to split it into...
Top Tools for Domain Name Brainstorming
It’s getting even harder to make of a good short relevant domain name. Hence the web-based tools allowing you to find one are numerous. This...
SEO Effectiveness: Spend Your Time Wisely
SEOs keep discussing the effectiveness of old traditional techniques like reciprocal links and directory submission. Naturally, they cannot so easily be forgiven because they remain...
Exploring Website Demographics with Quantcast & Microsoft
Google has started to open up their demographic tracking system to advertisers with Google Ad Planner and Google Trends users, but here is a look...
10 Ways to Increase Your Site Crawl Rate
Regular and frequent visits by the crawler are the first sign that your site appeals to Google. Thus the most efficient way to get frequent...
Building Links for Geo Targeting
Incoming links are considered to be a major factor that forms Google’s opinion about your site. Naturally, country specific links are also very important to...
Internal Architecture SEO : Navigation Menu Versus In-Content Links
The SEO power of in-content (or “Wikipedia-style”) links may be up for debate but from theory, practice, and experience webmasters know that a link in...
Promote Yourself and Your Online Business with Twitter
A Geek’s Guide To Promoting Yourself and Your Online Business in 140 Characters or Less with Twitter is a new completely free eBook describing Twitter...
Don’t Overlook the Power of Keywords in the Singular Form
Back in March Hitwise published its UK search report on differences between plural and singular keyword forms echoed by multiple bloggers enthusiastically encouraging webmasters to...
SEO Case Studies : Dealing With Multi-Language Countries Targeting
An often discussed lately geo targeting and IP delivery poses another rather interesting question: how to deal with multi-language countries like Canada or Switzerland? IP...
6 Educated Theories Behind Google SiteLinks
Google Sitelinks will always intrigue and excite webmasters until they know exactly how to get them. Google’s official explanation is rather vague and never explains...
How to Protect Your Images from Hotlinking
A while ago we published a post discussing how image hotlinking might be beneficial for your site. Naturally we collectively came to the final conclusion...
How Long Can a Google Sandbox Last?
An SEJ Reader send in the following question : What’s a Google Sandbox? How long can it last for a brand new site? Is there...
Organizing Your Link Lists for Effective Link Building
Sending a (good) link request via email is one of the most powerful ways to build links. My good friend and experienced link builder Melanie...
5 Reasons Why Your Google Traffic Might Have Dropped
I daily browse tens of webmaster forums and one recent tendency I couldn’t help noticing is the astonishing number of threads talking about sudden decrease...
Tools for Spying on Competitors Search Marketing Tactics
Today I’ll be reviewing paid tools for a change (just because they have no free alternatives), so before I start let me give a short...
How Much Is a Top Level Domain SEO Worth?
Registering a domain name is the first thing to do when starting a website. And yet even here we come across a very controversial issue:...
SEO & Internal Interlinking: Relative vs Absolute URLs
To some SEO questions there are no definitive answers unfortunately. Using absolute or relative URLs to interlink related site subpages is just such a question....
Run a Domain Name Background Check Before Buying
Many webmasters choose to buy already well-established domains that have a number of backlinks and can be easier (and faster) to promote. These might be:...
Google Seems Good Sometimes : Helping Hacked Sites
More and more webmasters become victims of hackers who put hidden links at their blogs. At Google Webmaster Groups I read daily approximately every tenth...
How to Explore Backlinks Anchor Text
Anchor text is a major ranking factor – it is hard to manipulate (at least it is getting harder now after Google started its anti-paid-links...