Hyperlocal SEO: How to Optimize for Micro-Moments
These hyperlocal optimization tips will help local businesses stand out at the micro-moment when customers are ready to buy.
About
Cynthia Johnson is an entrepreneur, marketing professional, and keynote speaker. She is Co-Founder at Ipseity Media, a personal brand development and management agency in Los Angeles. Previously, she was Partner & Director of Marketing for RankLab, a digital marketing agency listed in Inc. Magazine’s Fastest Growing Private Companies in 2015. In July of 2015 RankLab was acquired by American Addiction Centers where she worked as their Director of Brand Development. She is an advisor to a social good company, DIVONA, as well as nGage.social, an influencer advertising startup.
Articles
Digital Growth Hacking Strategies for Companies on a Tight Budget
Learn six digital growth hacking strategies you can try out that might just do wonders for your company.
Social Media Aggregation Best Practices to Know
How to efficiently collect, modify, and repost the most amazing content on the web and keep your audience engaged.
How to Integrate AI Into Your Digital Marketing Strategy
AI is the new normal. Don’t get left behind. Here are ways to integrate AI into your digital marketing strategy.
SEO 101: 4 Ways to Stand Out in the SERPs
These days with Google taking up more of the top spots on the front page of the SERPs, standing out is more important than ever.
How to Avoid Digital Customer Service Fails
How do you keep from losing or upsetting people when you aren’t around? There are plenty of ways to avoid digital customer service fails.
Marketing Automation: What You Need to Know
What are some of the biggest concerns and barriers for marketers and companies looking for a marketing automation platform?
How to Get the Most out of Your Curated Content
What are the best ways to use curated content to build community, trust and brand awareness while still driving relevant traffic to your website?
These 7 Tools can Help You Develop Better Content
It’s important to have a goal and a strategy for developing better content. As long as you do that, you are headed for success.
5 Ways to Cultivate Your Niche Community
With the right tactics, growing and developing a niche community is often easier than building a broad and multi-faceted community.
How Content Delivery Networks (CDNs) Can Impact SEO
Content Delivery Networks play a huge part in optimizing page speed and many people aren’t familiar with it. Here’s what you need to know about...
Viant, Google, Myspace, and the Future of Advertising
Will Viant be able to leverage Myspace’s registration data to pave the road for a new digital marketing dimension? How much will Google benefit from...
The Latest @Snapchat Update Makes It Easier For Brands to Grow Audiences
The new discover feature from Snapchat gives users a new way to discover and explore content and stories from different editorial teams.