Rule Back-to-School: Marketing Tips for Reaching Educators
Discover how educators shop differently than parents and students and learn pointers to capture this important market.
About
Jena is an Analytical Lead at Microsoft for the Retail & CPG verticals. In her role, she humanizes digital signals into thought-leading, data-driven insights for Microsoft Advertising clients to help inform their business strategies and drive impact. With her 9 years of experience in the digital marketing and analytics field, Jena has worked with B2C and B2B brands, both big and small, across a range of industries. When she is not working, she likely can be found enjoying the outdoors or exploring the city around her.