Why Having A User-First Approach To SEO Is Important
Here are five steps you can take to make your site more user-friendly, and hopefully climb further up the search engine results page rankings.
Jesse McDonald
Senior SEO Director
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Jesse is the Senior SEO Director at Siege Media and lives in Austin, TX with 10+ years of experience in the industry, previously a Global SEO Strategist at IBM. He can frequently be seen speaking at industry conferences, such as Pubcon, State of Search, and Rocks Digital. He has also been a judge for the US and Global Search Awards since 2018, contributes to industry blogs like Search Engine Journal, and has created a course on technical SEO for digitalmarketer.com.
Jesse is also a frequent conference speaker and can often be seen presenting at Pubcon, State of Search, SearchHOU, and Rocks Digital. He is also an active contributor to industry blogs like Search Engine Journal. He was also listed as one of Search Engine Journal’s top 140 SEOs to follow. Since 2017, Jesse has served as a judge for several industry awards including the US Search Awards, Global Marketing Awards, and European Search Awards.
Articles
How To Dominate SERPs By Focusing On Topics Instead Of Keywords
Stay ahead of the competition by focusing on a topic-centered approach that complements the user’s search journey.
Site Structure & Internal Linking in SEO: Why It’s Important
Learn how to establish a strong SEO foundation with the right site structure and internal linking strategy.
Link Building with Local Charities & Events
Here’s how you can build links through partnerships with charities and events in your local area.
How to Build Authority in Local SEO
Authority is a major factor for local SEO. Learn the best ways to build a local site’s authority for SEO.
3 Areas to Audit on Local Sites to Create a Stronger SEO Foundation
Audit and correct any issues you find in these three areas to create a stronger local SEO foundation.