Attending SES Toronto Could Change Your Life
Search Engine Strategies Toronto returns to Toronto June 9 – 11th. The largest annual search engine marketing conference and trade show held in Canada, SES...
Articles
Click Fraud and The Need for Third Party Verification
At the Search Engine Strategies conference in New York two weeks ago, Yahoo and Click Forensics made an important announcement. Yahoo Search Marketing (YSM), the...
Save Money to Make Money : Paid Search Auditing & Quality Control
Theres an old adage in business that says, You have to spend money to make money. As anyone who has experienced the power of effective...
SMX West Round-up
The Santa Clara convention center is rather big. Its sprawling footprint crosses seven or eight zip codes, several counties and encompasses at least three unique...
Future of SEOmoz & Lunch with Rand’s Parents, Gillian Muessig and Scott Fishkin
The weather in downtown Victoria sometimes baffles the brain. It is a cool, overcast Pacific NW morning with a warm fog that makes it feel...
Google Office in Your Browser
Google Office in Your Browser Does anyone remember how, less than a year ago, several commentators suggested Google was compiling a series of products that...
Google Results Entirely Organic?
Google Results Entirely Organic? Google has made another alteration the Google Help Center, this time removing the assurance that Google’s results are completely automated. The...
Yahoo Wants Collective Action Against Chinese Web Regulations
Yahoo Wants Collective Action Against Chinese Web Regulations A report in today’s Financial Times says, “Yahoo has called for broad co-operation among internet, media and...
Google Stock Drops Despite Strong Revenues
Google Stock Drops Despite Strong Revenues Google released its forth quarter results yesterday, posting revenues of $1.919 billion for the three month period ending December...
Yahoo, MSN, Ask Jeeves & MTV Merger Speculation
Yahoo, MSN, Ask Jeeves & MTV Merger Speculation The year opened with two major items regarding Yahoo. The first involves Microsoft, the second, MTV. The...
Google Ranking & Indexing Lesson from Matt Cutts
Google Ranking & Indexing Lesson from Matt Cutts Matt Cutts has given librarians and school teachers an early Christmas present. In an article published in...
Usability Strategy and Search Engine Optimization
Usability Strategy and Search Engine Optimization Usability is already a critical component of successful online ventures but with the advent of Google Analytics and the...
Google’s Jagger Update Completing Cycles
Google’s Jagger Update Completing Cycles Ever since Google introduced its latest algorithm update in September, a fair amount of column space has been dedicated to...
Yahoo and Google Go Venture Capital
Yahoo and Google Go Venture Capital Business is funny sometimes. Massive amounts of capital, planning and commitment can be marshaled, administered and suddenly put to...
Google Analytics : Branding and Packaging Results
Google Analytics : Branding and Packaging Results Google has scored a major coup with the release of Google Analytics. In the spirit of helping webmasters...
Google, Yahoo and Microsoft in Revolution 2.1
Google, Yahoo and Microsoft in Revolution 2.1 The second Internet revolution has clearly started to take shape. Remember the massive changes forecast by hundreds of...
Village Voice to Develop Portal
Village Voice to Develop Portal The best known of all weekly alternative newspapers, New York’s Village Voice has been purchased by New Times Media. New...
Google Jagger Update is Official
Google Jagger Update is Official In case you haven’t noticed, there is a fairly significant update happening at Google right now. As with all other...
LookSmart to be Booted from NASDAQ
LookSmart to be Booted from NASDAQ Late yesterday, LookSmart reported that they received a delisting notice from NASDAQ staff on October 13. Stating that shares...
More on the Google Sun Microsystems Deal
More on the Google Sun Microsystems Deal Yesterday, Google Inc. CEO Eric Schmidt and Sun Microsystems CEO Scott McNealy held a mid-morning press conference to...
Google Takes Backhanded Bow Out of Size War with Yahoo
Google Takes Backhanded Bow Out of Size War with Yahoo Earlier this week, the document-counters at Google did two silly things. First, they announced they...
Search Engine Advertising Choices
Search Engine Advertising Choices Search advertisers are offered two basic marketing models, paid-ads and free organic ads. While there are advantages and disadvantages to both...
Google Building Alternative Internet
Google Building Alternative Internet Google is working on its most ambitious project to date, the creation of a global data transfer network that could effectively...
Vint Cerf Talks Google
Vint Cerf Talks Google Last week Google hired a net-god, Vinton Cerf, as its “chief Internet evangelist”. Google’s hiring of Cerf has set off a...
Microsoft vs. Google Spurs Ballmer to Surpass Previous Performances
Microsoft vs. Google Spurs Ballmer to Surpass Previous Performances Interesting doesn’t even begin to describe the titanic battle that is being quietly waged between Microsoft...
Hey Yahoo, Google and MSN – School Kids Use Search Engines Too
Hey Yahoo, Google and MSN – School Kids Use Search Engines Too One week left. That’s it. One week from the time this piece is...
China – Google and Yahoo’s New Battleground
China – Google and Yahoo’s New Battleground China is the largest emerging market on the planet and it is coming of age more rapidly than...
Google’s Bad Public Relations Day
Google’s Bad Public Relations Day Google has had another bad day on the public relations front yesterday. Three stories about Google made search marketing headlines...
Changing Venues of Search – Search Going Mobile
Changing Venues of Search – Search Going Mobile For the past few years I have been writing about the immense changes happening in search marketing....
Identity Theft – Scarier than Click Fraud
Identity Theft – Scarier than Click Fraud Many search industry observers see click fraud as the number one threat to the growth of the Internet...