3 Key PPC Touchpoints to Engage Diabetes Patients
Here’s how pharmaceutical companies can use paid search marketing to engage with diabetes patients.
Joe Barone is digital strategy and analytics professional at Microsoft with a focus in Health & Pharmaceutical advertising. He has 8 years of experience in advertising, marketing, planning and insights across multiple channels. Microsoft Search Advertising (MSA) is on the cutting edge of the digital advertising industry and the engine that powers all aspects of the Microsoft digital portfolio including our high-growth search engine, Bing.
Here’s how pharmaceutical companies can use paid search marketing to engage with diabetes patients.