#SXSWi 2014 Recap: #Productivity: Effectively Scaling Yourself
On of the rooms on the Austin Convention Center’s 4th floor held a block of fifteen minute presentations called ¨Future 15.¨ These presentations varied widely,...
Kelsey Jones
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Kelsey Jones is a marketing consultant, writer, and owner of SixStories.com and StoryShoutNews.com. Kelsey has been in digital marketing since 2007 and journalism since 2004. During her career, she served as a US Search Awards judge for three years, was managing/executive editor of SEJ from 2014 to 2017, and has spoken at State of Search, Pubcon, SEJ Summit, and others.
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#SXSWi 2014 Recap: Sales in Social: You Can Sell, But You Can’t Hide
This session was targeted mainly for salespeople who want to use social media as part of their sales strategy. It featured Jason Suen, Director of...
#SXSWi 2014 Recap: Reddit: You’re Doing it Wrong
Reddit is an online community that is completely user-driven. Posts and images are separated into subreddits based on various topics. Rohit Thawani, the Director of...
SMX West Speaker Interview Series: Greg Sterling Discusses Mobile SEO
As part of SEJ’s partnership with Third Door Media, I was given the opportunity to interview five marketing experts who will be speaking at SMX West. This was a...
#SXSWi 2014 Recap: The Science of Predicting Earned Media
Hearing about how to predict earned media, which is ¨when the customer becomes the channel,¨ according to Forrester Research, was a packed room and featured...
#SXSWi 2014 Recap: Can Great Journalism Make for Great Business?
The President of website and magazine brand The Atlantic M Scott Havens spoke on how their brand and company has started to run itself like...
#SXSWi 2014 Recap: Media & the Personal Brand With ESPN’s Bill Simmons, Nate Silver
Media & The Personal Brand – ESPN, Grantland & 538, featuring ESPN’s Bill Simmons and Nate Silver, had a full room early afternoon on Saturday...
#SXSWi 2014 Recap: High on Hashtags
The High on Hashtags session room was packed and standing room only and included a discussion and back and forth dialogue between Scott Fischler, the founder...
#SXSWi 2014 Recap: Craig Key Explains Why The Idea of Going Viral Sucks
Craig Key, the media director of agency space150, started this 2014 South by Southwest Interactive session by introducing the idea that trying to go viral...
#SXSWi 2014 Recap: Austin Kleon, Author of Steal Like An Artist
Austin Kleon, the three-time author of books like the new ¨Show Your Work¨ and ¨Steal Like an Artist¨ gave the opening keynote for SXSW Interactive...
The SEJ x SMX West Interview: Brian Clark of CopyBlogger
I had the opportunity to interview marketing experts who are speaking at SMX West as part of SEJ’s partnership with Third Door Media. Be sure...
Improving Online Sales: What Leads to Checkout Abandonment? #Infographic
Setting up an online business used to be considerably cheaper than setting up a brick and mortar business establishment. This has significantly altered in the past...
The SEJ x SMX West Speaker Interview Series: Lisa Buyer Explains How Women Can Rock in Tech
I had the opportunity to interview marketing experts who are speaking at SMX West as part of SEJ’s partnership with Third Door Media. Be sure to attend Lisa’s...
Be Matt Cutts in this Donkey Kong-inspired SEO Video Game
Have you ever wanted to be Google’s Matt Cutts in an old school version of Donkey Kong? If so, NetVoucherCodes has you covered. Their new...
The SMX West Speaker Interview: Upworthy’s Sara Critchfield on How We’re Getting Virality Wrong
As part of SEJ’s partnership with Third Door Media, I was given the opportunity to interview five marketing experts who will be speaking at SMX West. This was a...
The Rise of the Content Marketer Role
Most of the recent “Get ready for 2014!” posts included a section about content marketing and how important it will be this coming year. Google’s...
The @SMX West Speaker Interview: @RicDragon on Vision, ‘Good SEO’ and ‘Deep Content’
I had the opportunity to interview a few speakers on the MarketingLand track at SMX West this coming March as part of SEJ’s partnership with Third Door...
The 2014 Mobile Landscape: 25 Statistics That Will Drive The Future of Mobile Marketing [Infographic]
The mobile landscape certainly continues to grow as we head into 2014. More than half of the U.S. population owns a smartphone (57%, according to...
The SEJ x SMX West Speaker Interview Series: Rand Fishkin
I had the opportunity to interview five marketing experts who are speaking at SMX West as part of SEJ’s partnership with Third Door Media. Be sure to attend...
Introducing Debbie Miller, Social Media Manager for Search Engine Journal
I’m pleased to announce the latest addition to the Search Engine Journal team: Debbie Miller of Social Hospitality. We hired Debbie as our social media...
Brian Solis’ Conversation Prism Catalogs The Best Social Platforms
With JESS3, Brian Solis has released version 4.0 of his conversation prism, which is “a visual map of the social media landscape.” Created in 2008,...
Google: A Digital History [Infographic]
Google has done a lot in its 16 year history. From its first known algorithm update in early 2000 to its approximate 24 Panda updates...
Sheryl Connelly, Ford’s Futurist, Predicts 2014 Trends
While at NAIAS with the Ford Blogger Experience, I had the opportunity to catch Sheryl Connelly’s presentation on the forecasted trends for 2014. Sheryl Connelly...
An Interview With Ford’s Scott Monty at 2014 #FordNAIAS
Last week, I had the opportunity to attend the North American International Auto Show in Detroit as part of the Ford Blogger Experience. During the...
What’s Next For Social Media Darling Buffer: An Interview with Co-Founder Leo Widrich
Buffer, the startup behind a scheduling platform for social media sharing, has been all over the news lately since they published all employees’ salaries as part...
INFOGRAPHIC: The State of Social Business
According to this new infographic from Brian Solis, the state of social business is a relatively positive one. Some of the key statistics include: 78%...
Search Engine Journal: An Update on Our Publishing Process
If you’ve submitted an article recently to SEJ, you may have noticed we’ve made some changes. In an effort to offer the most awesome content...
Pinterest Releases First Official APIs
Pinterest announced today that it is releasing its first official APIs with a few select partners, including: AllRecipes BuzzFeed Disney sites Babble and BabyZone Mashable ModCloth NBC News...
The Year 2004 in Search #throwbackthursdays
This is a series that takes a look back at every year that Search Engine Journal has been documenting the world of search marketing. Search...
A Pin is Worth 25% More In Sales This Year, Piqora Reports
New data released by Piqora and TechCrunch states that pins may have more selling power than tweets or content on Facebook. The report states that a...