Seasonal Shopping: How to Use Market Insights & Intent Modeling
Retail marketers should leverage historical trends and real-time insights to create intent-based content. Follow this approach for successful seasonal campaigns.
About
Lemuel is the founding CTO of BrightEdge. He brings 15 years of industry knowledge and experience in building enterprise-class solutions for the largest companies in the world. Prior to BrightEdge, he was a manager at Ernst & Young where he led IT and security consulting projects for Fortune 100 companies across multiple industry sectors, including high-tech, financial services, health care and insurance. Lemuel and his team have been responsible for hundreds of SEO innovations. Lemuel holds a bachelor of science degree in electrical engineering and computer science from the University of California, Berkeley.
Articles
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