9 Steps To A Future-Proof Social Media Strategy In A Web3 World
Having a documented social media strategy is important. Here’s how to create an effective one to level up your Web 2.0 and prepare for Web3.
Covering the Digital PR Meteaverse and more. Looking for the latest Digital PR/SEO/Social Media trends or marketing life hacks? Meet Lisa Buyer, a subject matter expert in public relations/social media and a recovering digital life junkie. She is the author of Social PR Secrets (4th ed 2019) with the foreword by Guy Kawasaki.
Lisa brings 20+ years of PR experience always staying ahead of the curve as an early adapter integrating PR, SEO and social media. Past clients include Fortune 500 companies, start-ups and niche brands. Industries include technology, marketing, real estate, health, wellness, and yoga.
By day you can find Lisa at her Celebration, Fl-based company The Buyer Group, a boutique media and consultancy specializing in Social PR and Digital PR coaching, training and collaborations. She previously taught a Social Media Management class at the University of Florida and is a national and international speaker including keynotes.
Her intention is to inspire and motivate with purposeful actionable takeaways.
Lisa is currently working on her next book, Digital Detox Secrets, a how to book on digital life balance. She focuses on productivity and motivational ways to balance the pressures of working in an “always on” social world.
She is an avid yogi, author, entrepreneur, speaker, journalist, and educator. Lisa’s experience blends the traditional fundamentals with today’s digital best practices. Meet Lisa speaking at conferences such as Pubcon, SMX or PRSA; or follow her on social via @lisabuyer.
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