Google Chooses Nasdaq For IPO
Google has announced plans to list its $2.7 billion IPO on Nasdaq, bipassing the New York Stock Exchange. According to Rueters report, Nasdaq and the...
Loren Baker
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Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Articles
Search Engine Hacking Suspect Now a Microsoft Employee
A MSN Search employee has been arrested on allegations that he hacked and stole private search engine technology from the AltaVista search engine. The alleged...
Republican National Committee Starts 30% Commission Affiliate Marketing Program
It’s not very often that I take political sides in a posting or journal entry, but when logging into Commission Junction this morning I noticed...
Googles.com Taking Action Against Google
Googles.com is taking action against Google and challenging the Google trademark status on various products. This is not the first time a company or estate...
Dulance Offers Search Engine Advertising Blocker
A company called Dulance has just unleashed a vicious hound of a piece of software on the search engine marketing world, ironically, in an attempt...
Microsoft Search Scares Yahoo Investors
Shares of Yahoo have dropped in value on Wall Street today on fears that the new Microsoft MSN Search will draw in some of the...
Get Your RSS Feed Listed Within Hours at Yahoo in 5 Simple Steps
Let’s be honest. There’s three types of people in the world. * Yahoos * Googlers * People who are neither, or both. I’ve been lurking...
MSN Search Relaunches, Has a Google Look
MSN today launched a range of new and updated services for its MSN Search service, aimed at helping people get faster, cleaner and easier access...
.com Not Listed in Regional Yahoo? Don’t Despair!
If you’re a non-American business with a .com web address, and your regional Yahoo ranking is important to you, then my story might interest you....
How To Stay One Step Ahead of the Google Dance
It’s taken you 6-months of hard work, constant changes, reading every shred of information on search engine optimization strategy not to mention thousands of dollars...
Hiring a Search Engine Marketer
Many website owners put the cart before the horse- anxious for search engine traffic and rankings, the first thing they do once their site is...
AOL Acquires Advertising.com
Advertising.com (formerly TeknoSurf), a darling of the online targeted advertising industry, is being bought by AOL. Cheers to Advertising.com, they filed IPO not too long...
Business Executives Not Happy with Search Engine Productivity
According to a survey released by FIND/SVP, 84% of business executives feel that Web searches — using the generally consumer-centric search engines now available –take...
Ask Jeeves / Excite Boost Email Offerings
First Google GMail announced their 1GB of email storage space. Then Lycos joined in, launching a paid service with the same storage AND then along...
Google to Reveal Some of its Code
The Age reports that Google is preparing to publicly release some of its underlying software code only months before it undertakes a multibillion-dollar stock-exchange float....
Google & Overture Provided Conversion Tracking
When you set up a direct response online ad campaign, you want to be able to measure its success. Success would be defined by the...
Blinkx – Web, News, and Desktop Search Engine Tool
Search ToolsSearch the Web, the News, and Your Computer with BlinkxThe other day Searchblog ran an item about blinkx, a new web, news, and desktop...
Google WebSearch & Google Adsense, Yahoo!
The makers of the world renowned search engine, Google, have taken things a step further to increase their user loyalty, grow their user base and...
Google AdSense Adds Web Search Features
Today Google added search results to their AdSense advertising package. Sites which run Google AdSense can now include a Google search box or Google Site...
Yahoo Expands Free Mail to 100 MB
Yahoo has beefed up its free e-mail service with 25 times more storage following its rival Google’s plans to offer 1,000 megabytes (1 GB) of...
“Personalized” Weblog Reader Debuts: Blogory
ResourceShelf has mentioned and linked to Findory, a “personalized” and “adaptive” (it learns from you) news resource (a couple thousand mainstream news sources) several times...
Online Behavioral Targeting and Search
Is online advertising undergoing a “rebirth”? Some might argue it is, first spurred on by paid search advertising then by contextual and adware placements. Now...
Search Engine Results & PDF Files
Many major search engines now have the capability to index PDF files created by Adobe Acrobat and return them in search results. If you are...
Fundamental flaw with Link Popularity
Mike Lauher at Junk Drawer sent me an email about this earlier, seems like an interesting problem with Google’s Link Popularity. How can a Real...
Ask Jeeves Goes Desktop Search with Tukaroo
Ask Jeeves has followed up search engine acquisitions and the issuing of $400 million in stock offerings with the new aquisition of a desktop search...
Yahoo Testing Homepage Redesign
Yahoo is testing a new home page design which simplifies its personal, shopping, directory and news offerings while also putting more of an emphasis on...
Overstock.com Sets Affiliate PPC Guidelines
Overstock.com is taking measures that will prevent its affiliates from bidding on Overstock.com trademarks. Search Engine Lowdown reports that an email was sent out today...
Landing Page Optimization Techniques Lower Acquisition Costs
Any marketer that has been involved in search engine marketing and search engine optimization understands the never-ending quest to attract customers at a reasonable cost....
Google May See Challenges As It Expands
Google dominates the minds and desktops of Internet users, with Yahoo a distant second, according to a nationwide consumer survey on search engines whose results...
Maximize Your Search Engine Promotion Productiveness
An important element to being productive in search engine promotion is to continually stay focused on the goals of your web site campaigns. When I...
4 E-Commerce Digital Marketing Strategies For 2022
Forbes
January 11, 2022
If you manage e-commerce digital marketing campaigns, these strategies can save you time and help grow your traffic, sales and your bottom line. See More
Eight Ways Businesses Are Adopting Innovative Streaming During Social Distancing
Forbes
May 20, 2020
Streaming video technology is more important than ever. See More