The Right Social Media for Your Online Marketing Needs
Facebook, Twitter and Google+ may be the most popular social media nowadays, but it doesn’t guarantee that it could help promote your business on the...
About
Aki is a content strategist, marketing consultant, and former assistant editor of SEJ. When not at work, she is busy plotting her #WorldDomination plans while jogging on a Sunday morning.
Articles
How to Boost Your Facebook Fans
With more than 800 million active users, Facebook was able to connecte businesses with their existing and potential market all over the world. However, not...
Creating a Social Media Marketing Campaign Strategy
Many businesses nowadays conduct in-house social community management, while seeking outside expertise for continuous guidance. Establishing your brand’s online presence faces stiff competition, that’s why...
Building Your Brand’s Online Presence through SEO
Before the development of social media and web aggregators, a page rank was used to measure the success of a website’s search engine optimization campaign....
The Creative Process of Creating the Best Link Bait
It is every website’s dream to create original link bait that will go viral over time. However, the key for success here is not just...
How to Increase Your Blog’s RSS Subscribers
For the past few years, RSS feeds have been a popular way of encouraging Internet users to come back to a particular website back. That’s...
Facebook Pages Can now Create ‘Unpublished’ Posts
Using its Page Application Programming Interface, Facebook has added an option for Page owners to make “unpublished posts”. This type of post does not appear...
Creating a Branded Email Template
The good thing with having email service provider is that you already have an email template for your business. Some are plain, although you can...
New Twitter Search Comes with Autocomplete and New Filters
Last Friday, Twitter announced what’s new on its search functionality: Search autocomplete and “People You Follow” search result. In addition to recent improvements that the...
Facebook Pages Gets Updated Insight for More Accurate Metric
Facebook recently made two changes on its Page Insights, helping page owners understand the true reach of their posts. The reach metric will now include...
Defining Your Social Media Marketing Style
When initiating your online marketing campaign, it would be good idea if you’ll create content through blogging. Other than providing you a big room to...
Google Places for iOS is Now Google+ Local
It appears that rebranding Google Places continues. The search engine giant recently released its Google Places app version 1.4 for iOS. However, it is now...
Getting Started with Conversion Rate Optimization
Just because your website’s old color scheme attracted lots of visitors, that doesn’t that it will still work this time. In online marketing, any element...
Giving Your Local Search Marketing a Boost
Most of the time, businesses tend to exclude local search to their online marketing campaign. What they didn’t know is that geo-specific searches are cost...
Google AdWords Editor 9.8.1 is Out
Google once again released a new desktop version for its AdWords Editor. Google AdWords Editor 9.8.1 allows users to add and edit dynamic search ads...
Setting Up Your Twitter Account
A lot of businesses, old and new, are taking advantage of the marketing mileage that Twitter can present. The micro-blogging site is being used by...
Tweak and Optimize Your PPC Ads
There are two things that you can do when optimizing your pay-per-click ad: Overhaul your ad copy or tweak it. However, there are those who...
Google Rolls Out Panda Update 3.8
Google recently announced through their Twitter account that they pushed out a refresh for their Panda algorithm. There were earlier rumors that an update will...