Google’s Q4 Earnings Point To An AI-Focused Future
Alphabet’s Q4 revenue rose 12%, driven by AI advancements, cloud growth, and infrastructure investments.
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Alphabet’s Q4 revenue rose 12%, driven by AI advancements, cloud growth, and infrastructure investments.
LinkedIn video viewership is up 36% YoY. The platform adds new tools and free training courses to boost video creation.
The U.S. Copyright Office addresses questions about AI-generated content and creative ownership in a new report.
A report finds organic traffic is declining, costs are rising, and user frustrations are growing, forcing marketers to prioritize retention.
Google launches AI-powered “Ask For Me” to make business calls, starting with auto repairs and nail salons.
Google notifies users about mandatory migration of all reCAPTCHA services to Cloud platform. Service will remain free with a usage limit.
DeepSeek, the Chinese AI chatbot topping App Store downloads, failed 83% of accuracy tests and often promotes government positions.
Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign effectiveness.
Google’s AI overviews appear in 30% of searches and nearly three-quarters of problem-solving queries, according to a new study.
YouTube reveals how AI, viewer satisfaction, context, and multilingual tools are reshaping its recommendation system for 2025.
DeepSeek-R1 is a free, open-source alternative to ChatGPT, featuring advanced reasoning capabilities that mimick human thinking.
Google updates Search Quality Rater Guidelines, addressing AI content and new spam types.
Learn eight practical strategies to optimize your website for voice search, including conversational keywords, local and technical SEO.
LinkedIn’s latest marketing jobs report highlights industry growth, key skills, and strategies for career success.
Reddit leads in search visibility growth, according to a SISTRIX report, raising questions about Google’s preferences for user-generated content (UGC).
Google Ads updates Performance Max with advanced controls, improved reporting, and smarter targeting to optimize campaign performance.
Google removes breadcrumbs from mobile search results, simplifying URLs to show only domains while keeping breadcrumbs on desktop.
Google expands AI Overviews in Circle to Search, enabling instant insights from visual content on Android devices.
Brands report anecdotal evidence that users are clicking links in ChatGPT and Google Gemini search results, driving traffic and sales.
Google updates site reputation abuse policy documentation, adding clearer guidance from FAQs to help ensure compliance.
An investigation reveals AI crawlers miss JavaScript-injected structured data. Use server-side rendering or static HTML to ensure visibility.
Search data shows Americans are exploring TikTok alternatives and workarounds, but struggling to find satisfactory replacements.
Google adds AI features to Workspace, but two dollar price hike and unclear settings confuse users.
Google-Ipsos study shows global AI adoption rising, but North America lags as trust and communication remain key challenges.
Google rejects EU’s fact-checking requirements for search and YouTube, defying new disinformation rules.
Study reveals key factors correlated with higher Google Shopping rankings, including, pricing, reviews, and website authority.
Google updates review snippet guidelines, recommending ratings include written reviews and author names.
Google retires Web Vitals extension, integrates Core Web Vitals monitoring into DevTools’ Performance panel.
Google updates PageSpeed Insights to display CrUX data collection periods, helping developers better analyze website performance metrics.
World Economic Forum (WEF) report reveals the most in demand jobs and skills as industry roles rapidly evolve.