Google: Proximity Not A Factor For Local Service Ads Rankings
Google states proximity to the searcher is no longer a primary factor in ranking local service ads.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google Warns Against “Sneaky Redirects” When Updating Content
Google warns against using “sneaky redirects” with rel=canonical tags when updating website content.
Google Defends Lack Of Communication Around Search Updates
Google regularly updates search algorithms with thousands of unannounced tweaks annually, sparking discussion around transparency.
Google’s Strategies For Dealing With Content Decay
Google shares strategies for managing outdated website content rather than deleting it.
Google Launches New ‘Saved Comparisons’ Feature For Analytics
Google launches saved comparisons tool allowing you to save customized segment filters in GA4
LinkedIn Report: AI Skills Now Must-Have For Marketers
Microsoft-LinkedIn report reveals AI skills are now essential for marketers to stay competitive and advance their careers.
Google’s Mueller Outlines Path To Recovery For Sites Hit By Core Update
Google’s John Mueller reveals the reality of recovering from algorithm updates: Adaptation is key.
Google Connects Imported User Data To GA4 Audiences
Google Analytics update lets you sync imported customer data with GA4 audiences.
Google Performance Max For Marketplaces: Advertise Without A Website
Google launches Performance Max for Marketplaces, letting sellers advertise products without websites.
Google’s Search Engine Market Share Drops As Competitors’ Grows [UPDATE]
Google’s search engine market share is reportedly dropping as competitors gain ground.
Google Ads To Automatically Pause Low-Activity Keywords
Google Ads will automatically pause inactive keywords starting in June.
Google’s John Mueller On Website Recovery After Core Updates
Google’s Mueller shares insights on regaining visibility after algorithm updates, though recovery timeline remains unclear.
Google Ads Performance Max Updates For Full-Funnel Optimization
Google Ads launches Performance Max updates for full-funnel optimization, audience insights, and testing advertising strategies.
Google’s Gary Illyes On AI, Site Migrations, & “SEO Is Dead” Claims
Google Search Analyst Gary Illyes addresses AI, site migrations, and “SEO is dead” claims, offering insights for SEO professionals.
Google March 2024 Core Update Officially Completed A Week Ago
Google completed major March 2024 core update on April 19, a week before announcing it to the public.
Google Declares It The “Gemini Era” As Revenue Grows 15%
Alphabet’s Q1 revenue up 15%, driven by Search and YouTube shine. Google reshuffles AI teams for “Gemini era” integration.
Google Warns Of “New Reality” As Search Engine Stumbles (UPDATE)
Google warns of “new reality” amid search struggles, accelerates timelines, while critics allege prioritizing revenue over quality.
Google Stresses The Need To Fact Check AI-Generated Content
A Google podcast highlights the potential for factual errors in AI-generated content, stressing human oversight is critical.
Google Further Postpones Third-Party Cookie Deprecation In Chrome
Google postpones Chrome’s third-party cookie deprecation to 2025 amid challenges, giving websites more transition time.
Google E-E-A-T: What Is It & How To Demonstrate It For SEO
Discover how to demonstrate expertise, authority, trustworthiness, and experience for your content by learning about the latest updates to Google’s search quality rater guidelines.
Meta Integrates Google & Bing Search Results Into AI Assistant
Meta’s AI assistant, now powered by Llama 3, integrates real-time search results from Google and Bing.
Google On The SEO Impact Of 503 Status Codes
Google says brief 503 downtimes are acceptable, but extended unavailability can impact crawling.
Mozilla Squeezes More Speed From Firefox Browser
Mozilla boosts Firefox page load times by 10%, enhancing user experience for faster, smoother websites.
New YouTube Shorts Ad Opportunities For Brands
Google unveils new YouTube Shorts ad products and creative strategies as the short-form video platform grows.
Google Search & Maps Get Upgrades For Greener Travel
Google updates Search and Maps to show greener travel options and highlight emissions data.
Google Expands Auto Ads with “Ad Intents” Sponsored Links
Google unveils “ad intents” format placing sponsored links in publisher content, creating a potential revenue opportunity.
Google Strengthens Search Console Security With Token Removal Tools
Google rolls out Search Console enhancements allowing owners to remove, verify unused ownership tokens for improved security.
Google Ads Introduces Generative AI Tools For Demand Gen Campaigns
Google launches AI image tools for advertisers to streamline creative production in Demand Gen campaigns.
Google Ads To Retire Customizers For Text Ads
Google to stop serving ad customizers for text ads and dynamic search ads, pushing marketers to responsive search ads.
Google Is Still Gen Z’s Top Search Engine, Study Shows
Google still dominates Gen Z search habits despite rising social media usage; study shows.