Google: A/B Testing Can Delay a Site Migration
Google’s John Mueller recently provided advice to site owners regarding A/B testing during a site migration.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google Does Not Use Pogo-Sticking As a Ranking Factor
Google’s John Mueller revealed that a behavior known as pogo-sticking is not a signal when it comes to search results.
Google Helps YouTube Creators Find Re-Uploaded Content on Other Channels
Google is taking a new step toward helping YouTube creators protect their copyrighted work.
Google My Business Lets Users Add “Call Now” Button to Posts
Google is letting users add “Call Now” buttons to posts created in Google My Business.
Google Ads Introduces New Campaign Type for Hotels
Google Ads has introduced a new campaign type designed to help advertisers better manage hotel ads.
Google Introduces the “Mobile Speed Score,” Grading Pages on a 10-point Scale
Google introduced a new way to evaluate mobile page speed, with a report that grades pages on a 10-point scale.
Google Adds “People Also Search For” Box to Paid Search Results
Google has added a new feature to paid search results that was previously displayed only in organic search snippets.
Google Warns Using Meta Refresh May Lead to Wrong Content Getting Indexed
Google’s John Mueller warns site owners using meta refresh that doing so may lead to the wrong content getting indexed.
Bing Now Provides Exact Snippets of Code for Developers’ Queries
Bing has launched a new intelligent search feature which provides the exact piece of code a developer is looking for.
Google Introduces Responsive Search Ads Which Adapt to Users’ Queries
Google is introducing a new ad product that uses machine learning to adapt to users’ queries.
YouTube to Highlight Breaking News, Including Links to Articles
YouTube is implementing several changes to how it displays news stories in the US.
Google Asks SEOs if Domain Changes Result in Loss of Traffic
Google put a call out for feedback, asking whether site owners should fear a loss in traffic when changing domains.
Google “Speed Update” is Rolling Out Now for All Users
As of today, page speed is now a ranking factor for mobile searches.
Google Responds to Criticism of New Google My Business Agency Dashboard
Google has addressed feedback about the new Google My Business agency dashboard in the form of an FAQ.
Google Highlights Top 4th of July Search Trends
Ahead of July 4th Google is highlighting the top search trends related to the US holiday.
Facebook Lets Users See All Ads a Page is Running
Facebook has made it possible for users to see all ads a page is running.
Facebook Once Again Allows Ads for Cryptocurrency
Facebook advertisers can again run ads for cryptocurrency after the company reversed a ban put in place back in January.
Google Has Reduced Amount of Spammy Links by Nearly Half
Google has released a series of statistics which reveal how the search giant fought web spam in 2017.
Find Out When Google Last Crawled a Specific URL
An update to Google Search Console will allow users to check when a specific URL was last crawled.
Google’s New Verification Process Lets Users Edit Knowledge Panels
For the first time, Google is now letting individuals and organizations suggest edits to their own Knowledge Panels.
Google May Ignore Keyword Stuffing if Content Has Value
Google’s John Mueller revealed that the search engine’s algorithms do not punish keyword stuffing too harshly. In fact, keyword stuffing may be ignored altogether if...
Google Maps Makes it Easier to Find Restaurants and Bars
Google is rolling out new features that make it easier to find local restaurants and bars that match personal tastes.
Google My Business Provides Insights About Customer Opinions
Google My Business is now providing insights to business owners about what their business is known for, according to customers. A new addition to the...
Instagram Tests Ability to Limit Story Views to Specific Friends
Instagram is testing a feature called “Friend List Stickers,” which lets users publish stories that are visible to specific friends.
Instagram Has 1 Billion Monthly Users, Now the Fastest Growing Social Network
Instagram revealed that it now has 1 billion monthly active users, up from the 800 million reported in September 2017.
Facebook is Testing Recurring Donations for Nonprofit Organizations
Facebook is testing the ability for users to give recurring donations to fundraisers on a daily, monthly, or annual basis.
Facebook Lets Group Admins Charge for Monthly Subscriptions
Facebook is now monetizing groups by giving admins the option to implement monthly membership fees.
Google to Launch Head-to-Head Testing Tool for YouTube Videos
Google introduced a new set of tools that will let content creators test and measure the impact of YouTube videos.
Google to Make it Easier to Add Multiple Properties to Search Console
Google’s John Mueller revealed that the company is looking into simplifying the process of adding multiple properties to Search Console.
Facebook Lets Users Create New Types of Video Content
Facebook is introducing new video features which will let users create interactive video content.