The Most Googled Halloween Costumes of 2017: Wonder Woman, Clowns & Unicorns
Google has revealed the top Halloween costume trends for 2017, and they may be different from what you’re expecting.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google My Business Pages Can Now Take Direct Bookings
Google is rolling out a booking button for Google My Business pages that will allow businesses to take direct bookings.
Google Enters the Mobile Payment Market With Google Payment
Google has announced a mobile payment service, called Google Payment, which is designed to facilitate an easier check out experience for online purchases. Google Payment allows...
Google AdWords ‘Days to Conversion’ Shows How Long it Will Take an Ad to Convert
A new report in Google AdWords shows how long it will take users to convert after clicking on an ad.
Twitter Introduces New Video Ad Unit for Increasing Website Visits
Twitter has introduced Video Website Cards, which allow advertisers to use videos to drive traffic back to their website.
Google Maps Now Lets Users Explore Planets and Moons
Google Maps is branching out into the solar system with an update that lets users explore planets and moons.
New Google Maps Feature Upsets Users, Gets Removed Within 24 Hours
Google introduced a new feature to Google Maps this week, only to remove it within 24 hours following user complaints.
Facebook Introduces Stories for Pages, Will Anyone Care?
Facebook is making ‘Stories’ available to all pages in a push to increase usage of the feature.
Facebook Brings Food Ordering to Its Mobile App
Facebook is introducing the ability to order food with its mobile app for users in the US.
LinkedIn is Testing Autoplaying Video Ads on Mobile
Get ready to start seeing autoplaying video ads in your LinkedIn feed on mobile.
Facebook Native Videos Receive 530% More Comments [STUDY]
A study published by Quintly shows that videos uploaded to Facebook receive 530% more comments than videos from other sources.
Snapchat’s New Context Cards Make Snaps Searchable
Next time you’re curious about what you see in a Snap, new context cards from Snapchat will have the answer.
Google’s YouTube Ads Upgraded With Location Extensions and Store Visits Measurement
Google AdWords has upgraded YouTube ads with location extensions and the ability to measure in-store visits.
Google’s New AdWords Experience is Now Available to All Advertisers
The new AdWords experience promises to be faster, more intuitive, with a renewed focus on achieving business goals.
Google Opinion Rewards Comes to iOS: Get Paid for Taking Surveys
Google is bringing Opinion Rewards to iOS, which is a program that pays users to take surveys from companies.
LinkedIn is Working on a Recruiting Tool Called Talent Insights
LinkedIn is working on a tool called Talent Insights to help companies make data-backed decisions when recruiting talent.
Facebook’s News Feed to Provide Additional Information About Article Sources
To help users make informed decisions about which stories to engage with, Facebook will provide additional context about publishers.
Google Wants Your SEO Questions for a Series of Q&A Videos
Google is looking to revive webmaster Q&A videos, and has put out an invitation for anyone to ask questions.
Google Doubles AdWords Budgets and Advertisers are Unhappy
Google made a significant change to how AdWords budgets can be used, and advertisers are not the least bit happy.
Turn Instagram Posts Into Sales With Shopify Integration
Shopify is rolling out its “Shopping on Instagram” feature to thousands more merchants, just in time for the holiday season.
Share YouTube Videos With iMessage Contacts Without Leaving the App
YouTube for iOS has been updated with iMessage support, letting users watch and chat about videos without leaving the app.
Instagram Stories Can Now Have Interactive Polls
Instagram has added a new feature which will let users ask questions and have their audience vote on the answer.
Google Will Soon Let Anyone Add to Street View
Google is going to make it possible for anyone to add to street view with the right hardware.
Google is Ending First Click Free, What Does it Mean for Publishers?
Google is removing a controversial search feature called First Click Free, which let users view content behind a paywall.
Google’s iOS App Can Now Filter Search Results by Date
Google’s latest update to its iOS app allows users to filter search results by date range.
YouTube Changes Rules Regarding Videos With External Links
YouTube is adding restrictions on which accounts are able to add external links at the end of their videos.
Google is the World’s 2nd Most Valuable Brand in 2017
Google has maintained its position ahead of competitor Microsoft, but was unable to top Apple.
Bing Ads Upgrades URL Tracking With New Parameters
Bing Ads is introducing new URL tracking parameters, to further assist advertisers in learning about the source of ad clicks.
Google AdWords’ Call-Only Ads Upgraded with Ad Extensions
Google is finally upgrading call-only ads with a feature that is available with other ad types.
Bing to Focus on PC Search Market After Losing Deal With Apple
According to the Microsoft CEO, Bing is going to refocus its efforts on the PC search market.