Google: Incremental Improvements May Not Impact Rankings
Google’s John Mueller cautions against over-optimizing Core Web Vitals, suggesting incremental improvements may not significantly impact search rankings.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google Updates Definition Of ‘Top Ads’ In Search Results
Google redefines “top” ads in search results, which can now appear above or below organic results.
Google SGE: Study Reveals Potential Disruption For Brands & SEO
Study reveals Google’s AI search experience may impact brand visibility, prompting marketers to reassess SEO strategies.
YouTube Warns Channels Against Deleting Videos
YouTube warns creators: Deleting videos may harm channel growth, advises keeping content public or unlisted.
Google Search Liaison: Ads Not A Hindrance To Search Rankings
Google Search Liaison clarifies that websites with ads can rank well, though it’s important to balance monetization with user experience.
Google Unifies Conversion Reporting Across Ads & Analytics
Google Analytics 4 update unifies conversion reporting across Ads and Analytics, introducing ‘key events’ and privacy-first measurement solutions.
Google Rolling Out Changes To Shopping Searches In Europe
Google rolls out new search features in Europe, including changes to shopping results, to comply with EU regulations.
Google Completes March Spam Update, Core Update Continues
Google concludes March spam update targeting AI content and authority abuse; core update continues.
Google Migrates SafeSearch Tool To Search Console
Google integrates SafeSearch tool into Search Console, enabling website owners to manage explicit content settings alongside SEO tools.
YouTube Introduces Mandatory Disclosure For AI-Generated Content
YouTube forces creators to label AI-generated videos, aiming to help viewers distinguish real from synthetic content.
TikTok’s New Creator Rewards Program Prioritizes Search Value
TikTok launches its new Creator Rewards Program, which incentivizes users to produce search-optimized, high-quality, original content.
Google Confirms: High-Quality Content Is Crawled More Often
Google’s Search Relations team reveals that high-quality, user-centric content is the key to increasing crawl demand, debunking crawl budget myths.
Google Search Console Adds INP Metric In Core Web Vitals Report
Google Search Console adds Interaction to Next Paint (INP) metric to Core Web Vitals report.
LinkedIn Offers 250 AI Courses For Free Until April
LinkedIn offers 250 free AI courses until April 5, helping professionals, including SEO experts, adapt to changing skill requirements.
Google’s March 2024 Core Update Impact: Hundreds Of Websites Deindexed
Google’s March 2024 Core Update deindexes hundreds of websites so far, targeting AI-generated spam and prioritizing high-quality, human-generated content.
Google Integrates Social Media Posts Into Google Business Profiles
Google begins automatically surfacing social media posts on Google Business Profiles.
Google To Remove “Add Me To Search” People Cards In April
Google to discontinue its “Add Me To Search” people cards feature, citing limited helpfulness for users since its launch.
Google Updates Search Quality Evaluator Guidelines
Google updates Search Quality Evaluator Guidelines with details and examples to identify untrustworthy websites.
LinkedIn Reports Most In-Demand Jobs Across All Industries
Explore the top job opportunities in healthcare and customer service. Find out which roles are highly in demand according to LinkedIn’s latest report.
Google March 2024 Core Update: Reducing “Unhelpful” Content By 40%
Google’s extensive March 2024 Core Update tackles low-quality content and introduces new spam policies targeting manipulative practices.
Google Ads Introduces Customizable Automation With “Solutions”
Google Ads launches “Solutions,” offering customizable automation for simplified campaign management, empowering advertisers of all skill levels.
Instagram Direct Messaging Updated With Editing, Themes, & More
Instagram introduces new direct messaging features, including message editing, pinned chats, customizable read receipts, and personalized themes.
YouTube Algorithm Myths Debunked: Insights From The Growth Team
YouTube dispels common myths about its recommendation algorithm in new video interview with growth team leader.
LinkedIn Algorithm Change Could Promote Your Best Posts For Months
A LinkedIn algorithm change will keep quality posts alive by suggesting them to niche audiences long after publishing.
Google Local Guides Program: How To Earn Points & Badges
Want to earn badges and rewards from the Google Local Guides program? Learn how to join, how to contribute, and how to earn points.
Google Chrome Showing More Relevant Search Suggestions
Google launches new Chrome features providing enhanced search suggestions by leveraging crowdsourced data
YouTube Challenges TikTok Duets With “Collab” For Shorts
YouTube launches “Collab” tool for Shorts, enabling split-screen duets to compete with popular TikTok feature.
Google Releases New ‘How Search Works’ Episode On Crawling
Google explains how its search engine crawls the web in latest “How Search Works” video.
Google Analytics Overhauls Ad Reporting In One Central Hub
Google overhauls Analytics’ Advertising section to consolidate all ad and publisher reporting into one streamlined hub.
Google Launches “Help Me Write” AI Assistant For Chrome Browser
Google launches AI writing assistant “Help Me Write” in Chrome browser to suggest text based on website context.