About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Since the European Search Awards is quickly approach, I sought out the expertise of returning judge Gianluca Fiorelli to learn more about the judging process and to discuss...
Just when you thought everything was set in stone for our inaugural SEJ Summit hosted by Searchmetrics, two additional speakers have joined the lineup! We...
Today Facebook announced the launch of a new advertising unit called product ads, which look like they have the potential to be a real threat...
Photos, once known to draw best reach and engagement for Facebook pages, are now drawing the lowest according to data from social media analytics company...
Helpouts, a less popular version of Google+ Hangouts, will be discontinued as of April 20, 2015. Google+ Helpouts launched in 2013 as a way for...
Just as reports surface that Pinterest is working on a new way to monetize its network, there is now news from VentureBeat that Pinterest is...
According to a report released today by Recode, sources say Pinterest is working on its own “Buy” button that could launch in as little as...
Have you ever put any thought into who you’d trust with managing your Facebook profile when you pass away? I can’t blame you if that...
If you’ve ever used the tool SEMRush before, you’ve likely noticed how it assigns a dollar amount to your organic traffic. This value is based...
Facebook has taken the guesswork out of wondering whether or not that ad you’re about to run is any good with the introduction of relevance...
In case you didn’t know, today is Safer Internet Day, and if you were looking for a reason to celebrate such an occasion how does...
The next time you search for health information you may get your answer instantly, as Google has added information about common health conditions in its...
It was announced today that Google acquired photo storage app Odysee. The app, which automatically backs up photos and videos taken on your smartphone, will...
The coveted role of being Apple’s default search provider for the Safari browser is going to be up for grabs soon, according to a report...
An internal memo sent out to Twitter employees, obtained by The Verge, reveals candid comments made by CEO Dick Costolo about the company’s shortcomings in...
Google once again has access to Twitter’s firehose thanks to a new deal reached between the two companies, Bloomberg reports. Within the first half of this...
Ever wish it was as easy to promote a tweet as it is to boost a Facebook post? Well now it is (almost), as today...
Sources tell TechCrunch that Alan Eustace, Google’s Senior VP of Knowledge, is leaving the company. In addition to being a longtime Google employee, Eustace also...
Google released its annual “Bad Ads” report today, which revealed the search giant had to disable more than 524 million bad ads last year. The...
For the past week site owners have been reporting to see shifts in mobile search rankings, which is believed to be the result of a...
In the months following Google’s fallout with Firefox as the browser’s default search engine, the search giant’s share of the desktop search market has been...
Pages can be designed to adapt to a user’s specific location, showing different content to users in different parts of the world. While these types...
Google has agreed to change its privacy policy in the UK with respect to how it gathers personal data, the UK’s Information Commissioner’s Office announced...
Facebook introduced a brand new feature for its iPhone app today which should help people learn more about the places and attractions they’re visiting. Taking...
Disclosure: Searchmetrics is a Search Engine Journal partner, but this coverage has not been sponsored or paid for in any way. A new study by...
Facebook announced its Q4 2014 earnings today, revealing that 1.39 billion users now use the social network every month, which marks a 13% year over...
Snapchat announced today that it will now be giving media publishers the ability to distribute short, edited clips of news and information. Content distributed via...
It has always been easy to measure how well Facebook ads are performing when it comes to clicks and views, but what about sales? Measuring...
There’s nothing worse than searching for a new pair of kicks on Pinterest, and having to sift through pins of high heels when you really...
Social software company Shareaholic argues that the shift from search to social is here with the release of a new set of data that reveals...