Google Ads Rolls Out Generative AI Features To Performance Max
Google launches generative AI in Performance Max to help marketers easily create customized text and image ads at scale.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google’s Holiday 100 Guide Reveals Top Trending Gift Searches
Google unveils holiday shopping features including a deals hub and gift idea list based on trending searches.
Google Search Liaison Gives Rare Glimpse Into Feedback Process
A report from Google’s Search Liaison suggests the company needs to clarify what “people-first” content means for publishers.
Google Rolls Out November 2023 Core Update
Google begins rolling out the November 2023 core update, the second major change to its search algorithm in as many months.
Google Fixes Discover Traffic Bug Caused By October Core Update
Google resolves Discover traffic issue stemming from October core search update rollout.
LinkedIn Reaches 1 Billion Members, Unveils AI Job Search Tools
LinkedIn reaches one billion users and unveils an AI-powered Premium update to provide personalized career guidance.
Google Helps Small Businesses Stand Out With New Search Label
Google rolls out new search features and tools to help small businesses stand out and reach more customers this holiday shopping season.
Google Completes Switch To Mobile-First Indexing
Google officially completes switch to mobile-first indexing after years-long transition.
How Biden’s AI Executive Order Could Impact Marketing Tools
Biden’s AI order calls for tighter oversight of marketing tools leveraging consumer data and AI algorithms.
Google Launches New Search Tools To Help With Math & Science
Google unveils new search tools to assist students with solving math, science, and visual learning problems.
Google Explains How It Ranks Recipe Website Content
Google explains its nuanced approach to ranking recipes, balancing searcher convenience with respecting author intent.
Google Announces New AI Features Coming To Google Maps
Google Maps expands AI features for route preview, visual search, and electric vehicle charging.
Google Performance Max Evolves With New “Search Themes” Feature
Google rolls out “Search Themes” for Performance Max campaigns, giving advertisers more input to steer the AI and capture additional relevant traffic.
Domain History: Is It A Google Ranking Factor?
Your domain likely has some history from previous owners. But can domain history impact your Google search rankings?
BBB Rating: Is It A Google Ranking Factor?
Do Google’s ranking algorithms consider your Better Business Bureau rating among the many factors they use?
Live Blog: Meta Reports Q3 Earnings
Stay tuned as we live blog Meta’s earnings call starting at 5:00 PM ET.
Google Expands Image Fact-Checking & Source Verification Tools
Google rolls out new search features to provide context around images and websites.
Google Introduces AR Beauty Ads, Promote Products With Virtual Try-On
Google introduces new AR Beauty ads allowing brands to promote products with virtual makeup try-on experiences.
Live Blog: Google Parent Alphabet Reports Q3 Earnings
Stay tuned as we live blog Alphabet’s earnings call starting at 4:30 PM ET
Google Bard Can Now Summarize More Emails
Google’s Bard AI chatbot updated to summarize more emails and display images in shared chats.
Majority Of Social Media Users Admit They’d Be Happier If It Didn’t Exist
Social media use driven by fear of missing out, not genuine interest, study of college students finds.
Google Completes Rollout of October 2023 Spam Update
Google finished rolling out the October 2023 Spam Update targeting thin and misleading content.
DALL-E 3 Image Generator Now Accessible In ChatGPT Plus
OpenAI grants ChatGPT Plus and Enterprise subscribers access to the advanced AI image creation tool DALL-E 3.
Google Analytics Removes 4 Models, Adds Custom Metrics
Google Analytics drops four attribution models and adds custom metric combinations.
Google’s October 2023 Core Update Now Complete
Google completed its October 2023 core search update rollout, which aims to improve rankings by promoting quality content.
Google Search VP Defends Practices As Antitrust Trial Progresses
Google VP of Search, Pandu Nayak takes the stand to defend search practices during antitrust trial.
New Google Chrome Address Bar Features Enable Quicker Searches
Google enhances the Chrome address bar with “smarter” autocomplete, typo correction, bookmark search, and interface updates
Google Adds Support For Paywalled Content In Rich Results Test Tool
Google adds paywall markup validation to the Rich Results Test tool, helping publishers clarify protected content.
WordPress Update Improves Page Speed With Smarter Script Loading
WordPress update adds deferred script loading for faster page speeds and site performance.
YouTube Unveils Major Update Including Dozens Of New Features
YouTube unveils over three dozen new features to enhance user experience with more control, easier discovery, and modern animated design.