Facebook Introduces Calls-To-Action For Video Ads, And Improved Targeting
Facebook recently announced on their Facebook For Business blog that they will be rolling out new targeting options for video ads. When creating a campaign...
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Pinterest To Open Up Promoted Pins To More Users
Last month we reported that Pinterest was starting to roll out their new advertising unit, Promoted Pins. At that time, Pinterest was looking to get...
Google Releases An In-Depth Guide To Googlebot-Friendly Site Moves
Google announced on their Webmaster Central blog today that they have released an in-depth guide to Googlebot-friendly site movies. “Few topics confuse and scare webmasters...
Google Gives Advice On Fixing Faulty Redirects, How To Direct Smartphone Users To Correct Page
Google published some advice on their Webmaster Central blog today on how to fix faulty redirects. Specifically, how to prevent smartphone users from clicking on...
Facebook Explains Why Organic Reach Is Dropping, Says It’s Not About The Money
Brian Boland, of the Ads Product Marketing team at Facebook, took to the Facebook For Business blog today to answer the questions many Page owners...
How To Connect Your Google Maps Listing To Your Google+ Page
Google recently introduced the ability for those who have created a page in Google+ of a type other than Local business or place to integrate their...
New Google Analytics Features Announced For Ecommerce Businesses
Google recently provided a preview of of some of the tools and features they will be discussing at the 2014 Google Analytics summit. Perhaps the most...
Mobile Is Dominating The Consumer Purchase Decision Process, According To New Study
According to the 3rd Annual U.S. Mobile Path-to-Purchase Study findings released today by xAd, mobile is now dominating the consumer purchase decision process. But what’s surprising...
Matt Cutts Describes How Content Is Ranked Without Many Inbound Links
Matt Cutts, Google’s head of search spam, answers a question about inbound links in his latest Webmaster Help video where a user writes in to...
A Flaw In The All-In-One SEO Pack WordPress Plugin May Be Putting Your Website At Risk
If you have the All-In-One SEO Pack WordPress plugin installed, your website may be at risk of being compromised if it’s not updated. A update was released...
Twitter Launches An Interactive Guide To Help Small Businesses Reach Their Goals
This week, Twitter launched an interactive guide designed to help small businesses make better use of its social network. The guide is tailored towards beginners...
Google’s ‘Right To Be Forgotten’ Form Now Available For Users In Europe
Last week a landmark privacy decision was made by the European Union Court of Justice that grants EU citizens the “right to be forgotten.” The...
New YouTube Tool Reveals How Well Your ISP Can Stream Video
YouTube announced the released of a new tool today that assesses the level of video quality that your Internet service provider is capable of streamin YouTube videos....
Google Releases Report On Diversity Statistics Of Its Employees
How diverse is Google’s workplace? Well, Google will be the first to tell you that it’s not where it wants to be in terms of...
Twitter’s Annual User Growth Rate Will Continue To Fall, According To Reports
Even though Twitter continues to add new users, its year over year growth is dropping according to a new report from eMarketer. According to eMarketer’s...
Fetch As Google Is Getting Better, Now Renders Pages As Googlebot Sees Them
Google announced on their Webmaster Central blog today that they have recently updated their Fetch As Google tool, which now gives users the ability to...
YouTube To Launch New App Specifically For Content Creators
If you create videos as part of your content marketing strategy, you’ll be happy to know that YouTube is about to launch a new app...
JavaScript Debugging Tool Coming To Google Webmaster Tools
Google reported on their Webmaster Central Blog today that they will be launching a new tool in the next few days to help users better...
“It Was A Manual Action Against eBay, Not Panda 4.0” That Caused A Drop In Rankings, According to Re/Code
Since Panda 4.0 was rolled out early this week, there have been reports about which websites saw the greatest drop in rankings. According to the...
Facebook Introduces Privacy Checkup Tool, And New Default Privacy Settings
Today, Facebook announced some changes to their default privacy settings for new users, as well as a new privacy checkup tool for current users. Facebook...
LinkedIn Releases Report: LinkedIn Users Have More Buying Power Compared To Other Networks
LinkedIn released a report today, stating that their research proves there is an opportunity for businesses to leverage the buying power of professionals on the...
Who Was Hit Hardest By Panda 4.0? The Answer May Surprise You
The past 24 hours have been a wild time for those who either work in, or follow the field of SEO. Google confirmed the rollout...
Google+ Introduces New Features That Automatically Generate Movies And Travelogues
Google announced today on their official blog that they are adding two new features to Google+ for desktop and mobile. The new features, called Stories...
Twitter Is Reportedly Considering A Deal To Acquire SoundCloud
According to re/code, Twitter may be making another move into the music industry as they are reportedly considering a deal to buy SoundCloud. SoundCloud is...
Google Introduces New PageSpeed Insights To Make Your Site More Mobile-Friendly
Google announced via their Webmaster Central blog today that they have recently updated PageSpeed Insights with mobile-specific recommendations to help site owners make their page...
Facebook Reportedly Building A Snapchat Competitor Called ‘Slingshot’
News broke over the weekend that Facebook is working on video messaging app that will be a direct competitor to the wildly popular app Snapchat....
Larry Page Issues Annual Google Founders’ Letter
Google co-founder, Larry Page, issued his annual founders’ letter yesterday reflecting on the state of Google and advancements they’ve made in 2013. Here are some...
Google Places Bulk Location Management Tool To Be Upgraded With New Features
Jade Wang, Community Manager for Google Places, announced via Google+ yesterday that new social features and multi-admin functionality will be coming to the Google Places bulk...
Pinterest Reveals The Most Popular Categories On Each Day Of The Week
The latest post on the Pinterest blog takes a close look at what the post popular categories are for each day of the week. So,...
Bing’s Duane Forrester Says Adding Schema Markup Is Important For Search Engines
Bing’s Senior Product Manager, Duane Forrester, published a post on the Bing Webmaster Blog today vouching for the importance of Schema markup. For those unfamiliar,...