Google Uses About 40 Signals To Determine Canonical URLs
Google reveals it uses about 40 different signals to choose canonical URLs when dealing with duplicate web content.
About
Follow on YouTube. Matt G. Southern is the Senior News Writer at Search Engine Journal, where he’s covered Google, SEO, and AI for over 13 years.
Articles
Google Warns Of Duplicate Content “Black Holes” Caused By Error Pages
Google warns websites about error pages creating “black holes” that can permanently remove content from search results.
Google Announces New ‘Dating & Companionship’ Ads Policy
Google introduces ‘Dating and Companionship’ ads policy, including mandatory certification for dating app advertisers starting in March.
Google On Robots.txt: When To Use Noindex vs. Disallow
Google clarifies robots.txt best practices and explains when to use robots.txt directives and noindex tags for SEO.
Google: Host Resources On Different Hostname To Save Crawl Budget
Google recommends hosting website resources on CDNs or subdomains to preserve main site’s crawl budget for better indexing.
Bluesky Emerges As Traffic Source: Publishers Report 3x Engagement
Bluesky gains momentum as publishers report triple engagement rates, attracting media outlets and developers from rival social platforms.
ChatGPT Search Fails Attribution Test, Misquotes News Sources
ChatGPT Search misattributes news content, Columbia study finds, raising concerns for publisher visibility.
Google Removes Sitelinks Search Box Documentation
Google removes sitelinks search box documentation, marking full deprecation of the legacy search feature.
Google Business Profile Update Targets Delivery Of Age-Restricted Products
Google requires businesses selling age-restricted products to have physical storefronts to maintain Google Business Profiles.
Google Search Sees UK Decline, Users Express Low Trust In AI
As UK search habits evolve, Google’s reach softens slightly while concerns about AI-powered search results persist.
YouTube Previews AI Tools To Overcome Creative Blocks
YouTube previews AI-powered Inspiration Tab upgrades to help creators generate ideas, outlines, titles, and thumbnails.
New Google Analytics Feature Helps Fix Hidden Product Listings
Google Analytics adds new features to help merchants identify and fix hidden product listings, improving visibility on Google Shopping.
YouTube Expands Creator Tools, Introduces Content Disclosure System
YouTube enhances creator features with new editing tools and AI assistance, while adding camera-based content verification for transparency.
Google Tests Bare-Bones Hotel Search In Three EU Countries
Google removes hotel maps and features in three European countries, testing simplified search results amid EU regulatory requirements.
DOJ Says Google Controls 91% Of Ad Market; Google Says 10%
The US Department of Justice and Google present closing arguments in antitrust case regarding alleged monopoly of digital ad market.
LinkedIn Reveals Data-Backed Formula For B2B Ad Success
LinkedIn unveils research-backed creative principles to boost B2B ad performance, as 90% of CMOs seek bolder marketing approaches.
LinkedIn Shares Do’s & Don’ts For Better Post Visibility
LinkedIn releases new content guidelines, prioritizing professional insights while penalizing promotional posts and engagement-bait tactics.
OpenAI Hires Former Chrome Engineer, Eyes Browser Battle
OpenAI hires Chrome veteran Darin Fisher, signaling plans to develop web browser challenging Google’s market dominance.
Google Search CTR Data Reveals Shifting Industry Trends
New report on Google search data reveals shifts, with science sectors rising while commercial content sees declining engagement.
Google Rolls Out First-Party Data Solution For Analytics Users
Google Analytics launches Customer Match beta, enabling advertisers to enhance remarketing using first-party data instead of third-party cookies.
Google May Have to Sell Chrome Browser To Comply With DOJ Ruling
DOJ demands Google divest Chrome to break search monopoly; Google slams proposal as radical and harmful to consumers.
YouTube Takes On TikTok With New ‘Jewels’ Tipping System
YouTube introduces virtual tipping system “Gifts, Powered by Jewels” for vertical livestreams, challenging TikTok.
LinkedIn Report: Most In-Demand Marketing Jobs & Skills
LinkedIn reports a rebound in marketing jobs, highlighting in-demand roles and a growing emphasis on collaborative skills.
Google: Page-Level & Site-Wide Signals Both Matter For Rankings
Google updates search documentation to clarify how both page-level and site-wide signals influence ranking in search results.
Google Site Reputation Abuse Penalties Hit Major Publishers
Google updates site reputation abuse policy, prohibiting third-party content from exploiting host domains regardless of first-party oversight.
Google Rolls Out AI-Powered In-Store Shopping Tools
Google announces AI-powered in-store shopping features and expanded payment options ahead of the holiday retail season.
Google Retires Search Console’s Page Experience Report
Google simplifies Search Console by removing Page Experience report while retaining Core Web Vitals and HTTPS monitoring tools.
RESOLVED: Google Analytics 4 Data Issues Fixed After Week-Long Disruption
Google Analytics 4 users worldwide report data discrepancies, with traffic reports showing only half of actual visitors.
Microsoft’s AI SEO Tips: New Guidance For AI Search Optimization
Microsoft shares optimization strategies for AI search engines, focusing on user intent, natural language, and fresh content updates.
Google Maps Launches Product Search: Steps For Retailers
Google Maps introduces product search with real-time inventory, helping shoppers find items in stock at nearby stores.