Google: Page-Level & Site-Wide Signals Both Matter For Rankings
Google updates search documentation to clarify how both page-level and site-wide signals influence ranking in search results.
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Google updates search documentation to clarify how both page-level and site-wide signals influence ranking in search results.
Google updates site reputation abuse policy, prohibiting third-party content from exploiting host domains regardless of first-party oversight.
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YouTube upgrades Analytics with format-specific filtering, allowing creators to track real-time performance across longform, Shorts, and live content.
Google Search Advocate assists with diagnosing crawling issues, recommends checking shared infrastructure when multiple domains are affected.
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Google enhances Performance Max campaigns with AI-powered asset testing, video optimization, and improved campaign management tools for advertisers.
Google clarifies Core Web Vitals’ role: while a ranking factor, it doesn’t significantly impact search rankings compared to content quality.