Twitter Expands Campaign Planner To 15 More Countries
Twitter is expanding its Campaign Planner forecasting tool for advertisers to 15 additional countries and adding support for the video views objective.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Meta Lets Brands Search Facebook & Instagram For Stolen Content
Meta is introducing new ways for brands to discover whether other accounts use their intellectual property (IP) on Facebook and Instagram.
Meta Rolls Out 6 Updates To Facebook Groups
Meta announces six updates to Facebook Groups that allow users to share more types of content and admins to manage their community efficiently.
Google Adds Music Genres As Placement Option For Video Ads
Google is rolling out a new placement option for video ads that allow advertisers to target specific types of music on YouTube.
AMP: Is It A Google Ranking Factor?
Here’s what the evidence says about AMP’s impact on search results and its connection to other ranking factors.
LinkedIn Adds Automatic Captions To Videos
LinkedIn is upgrading video content with automatically generated captions and adding a number of new features to assist people with accessibility needs.
Google Lets You Disable Targeted Ads & Keep Personalized Searches
Google’s new My Ad Center lets users disable targeted advertising without giving up helpful features like personalized search results.
Google Shopping Searches On Desktop Get More Visual
Google is making the shopping experience on desktop more visual by adding a more comprehensive selection of product images.
Google Ads Rolls Out 5 New Video Ad Templates
To help business boost sales and raise awareness about their brand during the holidays, Google Ads is rolling out new seasonally-themed video ad templates.
Google Spam Algorithm Update Rolling Out Now
Google confirms an algorithm update targeted at fighting spam is rolling out to search results worldwide and in all languages.
Google Makes Audio Ads Available To All Advertisers
Google is making audio ads available to all advertisers, giving businesses more ways to reach music and podcast listeners on YouTube.
Google Ads Rolls Out 3 New Reporting Columns
Google is adding three new columns to Google Ads reports that provide easier access to data on conversion goals.
Google Reveals Top Search Trends For Halloween 2022
Google reveals the latest data on top Halloween costume searches in the US in an update to the Halloween Frightgeist website.
Google On The Main Thing To Know About Geo IP Redirects
Google’s Search Advocate, John Mueller, explains the main thing you should know about the complex topic of implementing geo IP redirects.
Google Makes Ads More Distinguishable From Organic Results
Google is rolling out updates to search ads that include the removal of the “ad” label and the addition of business names and logos.
Microsoft Bing Is Getting An AI Image Generator
Microsoft Bing is getting an AI image generator in the coming weeks, which allows users to turn text into digital art.
Goodbye Google Webmaster Guidelines, Hello Google Search Essentials
Google is officially rebranding the Webmaster Guidelines as “Search Essentials,” which comes with a simplified refresh consisting of only three sections.
Google AdSense First-Party Cookies Now Support Personalization
Google is updating first-party cookie support with ad personalization capabilities. This change will affect ads served through AdSense.
Google Display Ads Get More Personal With New Targeting Technology
Google is rolling out a way to utilize first-party data to deliver personalized ads via Display & Video 360, without third-party cookies.
How President Biden’s New Executive Order Impacts Businesses
United States President Joe Biden signed an Executive Order this month to implement the EU & US data privacy framework known as Privacy Shield 2.0.
Google Ads Update: Target Users Who Click On In-App Ads
Google Ads is rolling out an update for app marketers designed to increase revenue earned from in-app advertisements.
Google Analytics Discontinues Store Visits Reporting
Google advises publishers it will no longer report on store visits data in Google Analytics. Data will stop generating at the end of October.
Google Integrates The Google Tag With Ads & Analytics
Google is making it easier to implement the Google tag across an entire website by integrating it with Google Ads and Google Analytics.
Instagram Is Now Putting Ads In Your Profile Feed
In a series of updates to Instagram advertising, the app is surfacing ads in more places, such as public profiles and the Explore tab.
Is RankBrain A Ranking Factor In Google Search?
RankBrain is a technology that seems to impact how Google returns search results but does it? Here’s what the pieces of evidence say.
TikTok Moves Forward With Live Shopping In US
TikTok is moving forward with plans to launch live shopping in the United States, despite an unsuccessful launch in the UK this summer.
Facebook Launching New In-App Browser For Android
Facebook is preparing to launch a new in-app browser on Android, replacing the standard Android System WebView with a more stable solution.
YouTube Shorts Adds Another TikTok Feature – Voice Narration
YouTube Shorts adopts another popular TikTok feature that allows creators to narrate videos. Learn how to add voiceovers after recording a piece of content.
Are Title Tags A Google Ranking Factor?
Title tags remain an important part of SEO. But how much do they factor into Google’s ranking algorithms? Here’s what the professionals say.
YouTube Searches For Health Topics To Show Personal Stories
YouTube is updating the way it delivers search results for health-related queries, adding a section dedicated to personal stories from patients.