Google Ads Rolls Out 3 New Reporting Columns
Google is adding three new columns to Google Ads reports that provide easier access to data on conversion goals.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google Reveals Top Search Trends For Halloween 2022
Google reveals the latest data on top Halloween costume searches in the US in an update to the Halloween Frightgeist website.
Google On The Main Thing To Know About Geo IP Redirects
Google’s Search Advocate, John Mueller, explains the main thing you should know about the complex topic of implementing geo IP redirects.
Google Makes Ads More Distinguishable From Organic Results
Google is rolling out updates to search ads that include the removal of the “ad” label and the addition of business names and logos.
Microsoft Bing Is Getting An AI Image Generator
Microsoft Bing is getting an AI image generator in the coming weeks, which allows users to turn text into digital art.
Goodbye Google Webmaster Guidelines, Hello Google Search Essentials
Google is officially rebranding the Webmaster Guidelines as “Search Essentials,” which comes with a simplified refresh consisting of only three sections.
Google AdSense First-Party Cookies Now Support Personalization
Google is updating first-party cookie support with ad personalization capabilities. This change will affect ads served through AdSense.
Google Display Ads Get More Personal With New Targeting Technology
Google is rolling out a way to utilize first-party data to deliver personalized ads via Display & Video 360, without third-party cookies.
How President Biden’s New Executive Order Impacts Businesses
United States President Joe Biden signed an Executive Order this month to implement the EU & US data privacy framework known as Privacy Shield 2.0.
Google Ads Update: Target Users Who Click On In-App Ads
Google Ads is rolling out an update for app marketers designed to increase revenue earned from in-app advertisements.
Google Analytics Discontinues Store Visits Reporting
Google advises publishers it will no longer report on store visits data in Google Analytics. Data will stop generating at the end of October.
Google Integrates The Google Tag With Ads & Analytics
Google is making it easier to implement the Google tag across an entire website by integrating it with Google Ads and Google Analytics.
Instagram Is Now Putting Ads In Your Profile Feed
In a series of updates to Instagram advertising, the app is surfacing ads in more places, such as public profiles and the Explore tab.
Is RankBrain A Ranking Factor In Google Search?
RankBrain is a technology that seems to impact how Google returns search results but does it? Here’s what the pieces of evidence say.
TikTok Moves Forward With Live Shopping In US
TikTok is moving forward with plans to launch live shopping in the United States, despite an unsuccessful launch in the UK this summer.
Facebook Launching New In-App Browser For Android
Facebook is preparing to launch a new in-app browser on Android, replacing the standard Android System WebView with a more stable solution.
YouTube Shorts Adds Another TikTok Feature – Voice Narration
YouTube Shorts adopts another popular TikTok feature that allows creators to narrate videos. Learn how to add voiceovers after recording a piece of content.
Are Title Tags A Google Ranking Factor?
Title tags remain an important part of SEO. But how much do they factor into Google’s ranking algorithms? Here’s what the professionals say.
YouTube Searches For Health Topics To Show Personal Stories
YouTube is updating the way it delivers search results for health-related queries, adding a section dedicated to personal stories from patients.
LinkedIn Rolls Out 3 Updates To Pages
LinkedIn rolled out three updates to pages that allows businesses to facilitate more meaningful communication with their audience.
Google Announces 7 Local Search Updates
At Google’s annual Search On conference the company announced seven new features and updates coming to local search.
Google Announces 5 Changes Coming To Mobile Search
At today’s Google’s Search On conference, the company announced it’s rolling out five significant changes to how people search on mobile.
Google Highlights Online Discussions & Forums In Search Results
Google is rolling out a new addition to search results that highlights what people are saying about a topic in online discussions and forums.
Google Core & Product Review Updates Finish Rolling Out
Google’s recent core algorithm update and product review update are done rolling out as of September 26, 2022, the company confirms.
TikTok Adds Downvote Button For Comments
TikTok is rolling out a downvote button, which allows users to flag comments that are irrelevant or inappropriate.
Google On How To Simplify Hreflang Implementation
Google’s John Mueller says hreflang implementation doesn’t have to be as complicated as people think. He outlines a simplified approach for publishers to follow.
TikTok Increases Length Of Video Descriptions
TikTok creators have more ways to optimize their content for users’ searches, thanks to a significant increase in the length of video descriptions.
Google Answers If Meta Robots Tags Affect Search Rankings
Google Search Advocate John Mueller explains whether the use of meta robots tags can affect webpage rankings in search results.
Google App Lets You Remove Personal Information From Search
Google is rolling out an update to its mobile app that allows people to request the removal of personal information from search results.
Google Surveys Is Shutting Down; Here Are 6 Alternatives
Google is shutting down Google Surveys and Surveys 360 on November 1 and giving users until December to download historical data.