Small Business Search Trends On The Rise In 2022
A new report from Semrush reveals searches related to small businesses, particularly ‘opening’ a small business, are on the rise.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
TikTok Advertisers Can Now Set Custom Attribution Windows
Marketers running ads on TikTok can now optimize their campaigns with flexible attribution windows ranging from one day to 28 days.
LinkedIn Lists This Year’s Top 25 Marketing & Advertising Companies
LinkedIn lists the top 25 companies in the marketing and advertising industry in a new report that could be a valuable resource for job seekers.
What Happens When Google Picks The Wrong Canonical URL?
Despite your best effort to implement canonical tags, Google won’t always choose the same URL to display in search results. How can this be fixed?
Google News Redesign Launches On Desktop
Google is launching a redesigned version of Google News on desktop that users can customize to meet their information needs.
Now You Can Add Corrections To YouTube Videos After Publishing
A new feature for YouTube creators will make it possible to add corrections to videos after they go live.
Instagram’s Main Feed Is Going Full Screen
Meta CEO Mark Zuckerberg announced that Instagram will soon begin testing a full screen redesign of its main feed.
Could TikTok Be A Search Engine? For Many Users, It Already Is
A new generation of web users is utilizing TikTok as a search engine. What does that mean for marketers and publishers?
TikTok To Show Who Viewed Your Posts
TikTok is in the process of adding viewer history to posts, according to a test that was spotted in the wild.
Facebook To Restructure Main Feed Around Video Content
Facebook plans to turn its main feed into a ‘discovery engine’ for video content, according to an internal memo sent to employees.
Google Replacing ‘Warning’ Labels In Search Console
Google is simplifying Search Console reports so you can focus more on issues that affect how your website appears in search results.
Evolution Of Hybrid Search & How It Can Help Your Website
Hybrid search refers to merging search technologies, though the tech used to create hybrid search engines is changing. Here’s where it’s at today.
Google, TikTok, & Others Agree To New EU Anti-Disinformation Code
Google, TikTok, and other tech giants reportedly agree to revisions of EU’s anti-disinformation code, which will have companies share more information with the European Commission.
LinkedIn Launching Free Tool For B2B Professionals
LinkedIn is launching a free tool called Business Manager that’s designed to simplify the marketing efforts of B2B professionals.
Google Ad Manager Gets 8 Updates
Google Ad Manager receives eight changes and tweaks in a recent update including integration with Google Analytics 4 (GA4), optimized pricing, and more.
Google May 2022 Core Update Complete
Google confirms the core update it began rolling out on May 25 is officially complete. Now you can get an accurate assessment of the impact.
Google Expands Verification Requirement For Finance Ads
Google is expanding its verification program for finance ads, which will require advertisers in more countries to prove they’re authorized to promote financial services.
LinkedIn Expands Audio Events To All Users
LinkedIn is expanding audio-only live events, first introduced in January in a beta test, to all users who have Creator Mode turned on.
Google’s Criticisms Against Tech Antitrust Bill – Are They Valid?
Google argues a bill proposed by US Congress has the potential to compromise users’ safety, as well as break products such as Search and Maps.
How Does Google Handle Page Titles In Multiple Languages?
Writing page titles in multiple languages is generally not recommended. However, Google now has a way to handle them when they’re encountered.
Twitter To Roll Out Notifications For Search Terms
Twitter has been spotted working on a new feature that will allow users to subscribe to push notifications for specific search terms.
Twitter Removing TweetDeck For Mac In July
Twitter is dropping support for the Mac version of TweetDeck on July 1, at which time it will only be accessible through a web browser.
7 TikTok Stats Show Impact Of Combining Paid & Organic Content
TikTok shares new data showing how brands can benefit from adding more organic content to their marketing strategy if they primarily post paid ads.
Google: Don’t Sweat Small Fluctuations
Google continues its ‘Ask Googlebot’ video series with a new installment explaining why Search Console graphs fluctuate when no changes are made to a website.
LinkedIn Debunks Algorithm Myths In New Video Series
LinkedIn is debunking common myths about its how its algorithm works in a new series of videos rolling out over the next several weeks.
Is Google Making Another Push Into Ecommerce?
Google is reportedly gearing up for another strong push to conquer ecommerce. Here’s what you need to know to get prepared.
DuckDuckGo’s Search Deal Prevents Browser From Blocking Microsoft Trackers
DuckDuckGo’s search syndication deal with Microsoft is the root of an issue leading to data being tracked in the company’s allegedly private mobile web browser.
YouTube Analytics Now Separates Data By Video Type
YouTube is rolling out an update to analytics reports that will benefit content creators who make videos in different formats.
Google Launching May 2022 Broad Core Algorithm Update
Google confirms a broad core algorithm update, called the May 2022 core update, is rolling out today.
16 Announcements From Google Marketing Live 2022
Google Marketing Live kicked off today with a keynote address, which included the announcement of 16 changes and additions to Google Ads.