YouTube Rolls Out New Metadata For Educational Videos
YouTube creators can now optimize educational videos with additional metadata, which will be displayed in search results in the future.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Conductor Acquires ContentKing To Offer Real-time SEO Monitoring
Conductor announces its first major move after raising $150M in funding with the acquisition of ContentKing, a real-time SEO auditing and monitoring technology.
Mark Zuckerberg Announces Meta’s New Company Values
In an effort to reshape public image as Facebook transitions to Meta, CEO Mark Zuckerberg announces new company values emphasizing Meta’s vision for the future.
Google: Good Core Web Vitals Scores Won’t Improve Indexing
Having good Core Web Vitals scores won’t necessarily lead to improved indexing of your webpages in Google’s search results.
Instagram Enables Likes On Stories
Instagram is introducing a new way for users to engage with stories by showing appreciation with a simple like, rather than sending a direct message.
TikTok A Key Part Of Consumers’ Path To Purchase
A global research study finds TikTok is a key part of consumers’ path to purchase, where are increasingly discovering and buying new products.
How To Premiere A Video On Facebook Live
Premiering a video on Facebook allows your business to enter the world of livestreaming without the pressure of broadcasting live footage. Here’s how.
YouTube Giving Creators More Ways To Make Money
YouTube’s Chief Product Officer Neal Mohan reveals that creators will soon have new ways to monetize Shorts, livestreams, and regular videos.
Google On The SEO Impact Of Dates In Title Tags
Google’s Search Advocate John Mueller addresses whether including publishing dates in webpage title tags has any impact as far as SEO is concerned.
Google Search Data Reveals Top Trending Careers
A report from Google looks into search data to discover what careers people are pursuing following a record number of resignations over the past year.
Google Recommends Original Photos For Product Reviews
Google’s Search Advocate John Mueller recommends using original photos when publishing product reviews in order to benefit from the algorithm update that rewards in-depth research.
Google On The SEO Impact Of Changing Page Titles Every Day
Google’s Search Advocate John Mueller explains whether updating page titles every day will have a positive or negative impact to your website’s SEO.
Facebook Shifts Focus To Short-Form Video After Stock Plunge
Following the greatest single-day stock drop in recorded history, Facebook CEO Mark Zuckerberg intends to shift the company’s focus to growing short-form video.
How Google Search Understands Human Language
Google Search is capable of understanding human language with the assistance of multiple AI models that all work together to find the most relevant results.
Google Gives 3 Reasons Why FAQ Schema Won’t Show In Search
Google’s Search Advocate John Mueller offers three possible reasons why your FAQ schema markup isn’t generating rich snippets in search results.
Google Says Emojis Won’t Hurt Or Help SEO
Google provides an update on the use of emojis in webpage titles and meta descriptions, saying they’ll neither hurt or help SEO.
Google Affirms Reciprocal Linking Is Natural In Many Cases
Reciprocal linking isn’t always bad, in Google’s view. In many cases it’s natural to link back to a site that links to yours.
Wix Gets An SEO Upgrade With Deepcrawl Integration
Wix and Deepcrawl are forming a partnership and announcing the immediate launch of custom designed SEO tools built with enterprise-grade technology.
Are Manual Actions A Google Ranking Factor?
It can be intimidating not to know what this penalty means for your site. Learn more about manual actions and whether they impact search rankings.
Google Study: 90% Of Customers Will Share Their Email For An Incentive
A study between Google and Boston Consulting Group shows 90% of customers will share their email address for a small incentive, such as a discount.
Google Says Impressions Do Not Equal Search Volume
Google’s Search Advocate John Mueller says the impressions your site receives for a keyword is not an indication of the search volume for that keyword.
Inbound Links As A Ranking Factor: What You Need To Know
There are a number of claims surrounding inbound links as a ranking factor. But are they true? Let’s take a look.
What YouTube Video To Make Next
Can’t decide what YouTube video to make next? The company shares tips on using data to figure out what your audience wants to see.
Learn How TikTok Advertising Works With This Free Guide
TikTok explains how its advertising campaigns and tools work in a free course for businesses, which comes with multiple videos and a downloadable guide.
Instagram Rolls Out Updates To Live Videos & Remixes
Instagram is rolling out updates that will give users a new way to promote their livestreams, and more options when it comes to remixing videos.
Are SEOs Unwilling To Say “I Don’t Know”?
Martin Splitt, Google’s Developer Advocate, believes SEO professionals are unwilling to admit when they don’t know something, which causes friction with developers.
YouTube CEO Defends Removal Of Dislike Counts
YouTube CEO Susan Wojcicki defends the removal of dislike counts on videos in her annual letter outlining the company’s priorities for the year.
Are Contextual Links A Google Ranking Factor?
Contextual links add value rather than being a distraction. But do you need them in order to rank? Discover the answer here.
Google Says It’s Not Possible To Prevent Outages
Google says it’s impossible to prevent outages from happening, but the company is aiming to get better at alerting the community when issues are found.
Google Gives Sites More Indexing Control With New Robots Tag
A new robots tag, called indexifembedded, lets websites give Google more direction over which content to index in search results.