About

Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.

Articles

Does Google prefer shorter URLs over longer URLs? That’s an SEO myth that won’t go away. Here’s when URL length matters and when it doesn’t.

  • 3 min read
  • 26K Reads

With one billion monthly active users, TikTok is in the upper echelon of social media apps. Not sure why it’s so popular? Here’s some data.

  • 4 min read
  • 44K Reads
×