Google DeepRank: The Making of An Algorithm Update
Google is revealing new details about the making of its DeepRank algorithm which surfaces more relevant search results by understanding language the way humans do.
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Google is revealing new details about the making of its DeepRank algorithm which surfaces more relevant search results by understanding language the way humans do.
LinkedIn’s new Company Engagement Report is rolling out now and offers data to help B2B marketers understand if they’re reaching the right audiences.
Google recommends using permanent URLs for Black Friday pages rather than creating new URLs for each annual sale.
How Google handles 307/HSTS redirects is thoroughly explained in the latest ‘Ask Google Webmasters’ video with John Mueller.
YouTube is improving the mobile viewing experience for users with the rollout of five new updates.
Pinterest is rolling out five new updates squarely aimed at helping merchants set up a storefront, generate sales, and measure their results.
Instagram users can now stream live up to four times longer than before following a significant extension to live stream time limits.
LinkedIn is rolling out new discovery features for virtual events designed to boost attendance by making them easier to find.
Snapchat is launching a new feature called “Sounds” which allows users to add licensed music to their Snaps.
Google is highlighting top shopping deals in search results in an effort to boost visibility for retailers while ensuring shoppers get the best available prices.
Instagram is letting more users monetize their live streams with fan badges; a feature that feels heavily influenced by Twitch.
Google’s public Search Liaison, Danny Sullivan, shares more detail about an upcoming change that will improve 7% of global queries.
Google responds to allegations from the United States Department of Justice that it’s maintaining an illegal monopoly over search and search advertising.
Microsoft is launching a Bing search app for Xbox One, which offers some unique hardware integrations for gamers.
With the relaunch of Site Explorer, Bing Webmaster Tools is gaining a new experience not offered by Google Search Console.
Google reveals what are the most popular Halloween costumes this year, according to trending search data in the United States.
Yahoo Groups is completing the final stage of shutting down on December 15, 2020, at which time it will be fully removed from the web.
Google’s live busyness information is expanding to cover more types of places, and becoming a prominent feature of Google Maps.
In the latest Google Lightning Talks video, Martin Splitt shares tips for making single page apps discoverable by search engines.
Google is disabling the “Request Indexing” feature of the URL Inspection tool.
Google Analytics is receiving a significant update with 4 new features designed to improve marketing decisions and get better ROI.
A report from Bloomberg indicates Google is in the early stages of transforming YouTube into a shopping site.
A change which is set to roll out on October 24 will break embedded Facebook and Instagram content on WordPress sites.
Google Assistant on Android is receiving an update which allows it to open and search within Android apps using voice commands.
LinkedIn lists ‘digital marketing specialist’ among the top 10 most in-demand jobs, with SEO being one of the most desired skills.
Social media managers can now become Facebook certified through an official online program and enhance their credentials with an industry-recognized badge.
Google’s Search Liaison, Danny Sullivan, explains in a new blog post how autocomplete predictions are generated.
Google My Business is working on a new feature that will allow businesses to see recent customer calls triggered from search results.
Google Web Stories are now prominently featured in the Discover section of the Google app, which reaches over 800 million people per month.
Twitter users will soon be able to crop their own image previews and have greater control over how photos appear in the main feed.