Snapchat Usage Projected to Grow Over 14% This Year
Snapchat is projected to grow more than anticipated by the end of this year, according to eMarketer.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Snapchat Lets Advertisers Run Video Ads Up to 3 Minutes in Length
Snapchat is rolling out new options for advertisers, allowing them to run ads as long as three minutes.
Google’s John Mueller: Never Blindly Follow Big Sites’ SEO
Google’s John Mueller recently advised against blindly following what big sites do when it comes to SEO.
Google Makes YouTube Masthead Ads on TVs Available to All Advertisers
YouTube Masthead ads on TV screens are now widely available for all advertisers to buy on a CPM basis.
Google Ads to Provide More Data on the Performance of Smart Bidding
Google Ads will provide advertisers with more transparency into the performance of smart bidding strategies.
WordPress.com Introduces A New Way For Websites to Make Money
Websites hosted on WordPress.com can now monetize their content with a new recurring payments feature.
Google Provides New Information on Latest Video Structured Data Features
Google updated its video structured data help document with information on some of the latest enhancements to video search results.
Facebook Expands its Brand Safety Controls for Advertisers
Facebook’s building on its brand safety tools to give advertisers more control over how their brand appears on the network.
Google Search Console to Report on Data Related to Product Rich Results
Google is adding data to Search Console giving retailers insight into the performance of product rich results in Google Search.
Facebook Can Now Deliver Ads That Are Dynamically Tailored to Each User
Facebook is rolling out new advertising features that use machine learning to dynamically customize ads for individual users.
Bing Improves Image Search With Better Understanding of User Queries
Bing is making image search more precise through improved understanding of the relationships between user queries, images, and webpages.
Bing is Now Utilizing BERT at a Larger Scale Than Google
Bing revealed it’s been using BERT in search results before Google, and it’s also being used at a larger scale.
Google Maps is Adding Local Recommendations in ‘For You’ Tab
Google Maps is piloting a new feature which sees its Local Guides providing recommendations to users.
Google’s John Mueller On Blocking Robots.txt Files From Being Indexed
Google’s John Mueller recently provided some advice on how to block robots.txt and sitemap files from being indexed.
YouTube Launches a Redesign of its Desktop Homepage
YouTube has updated the design of its desktop homepage and the homepage of its apps on iPads and Android tablets.
Google Ads Editor Gets New Features & Support For New Campaign Types
Google Ads Editor has been updated with support for new campaign types as well as several new features.
YouTube to Display Shopping Ads on the Home Feed and in Search Results
Google is bringing shopping ads to YouTube’s home feed and search results, letting advertisers tap into users’ shopping intent.
Google Expands Shopping Ads to Over 50 New Markets, Adds New Features
Google is expanding shopping ads and introducing new features to help advertisers target shoppers worldwide
Google Rolls Out New Extensions for YouTube Ads
Google is introducing new extensions for YouTube ads, which are similar to the extensions for search ads.
Pinterest Launches a Refresh of Its Mobile App
Pinterest has updated the look of its app for iOS and Android with a renewed focus on personalized recommendations.
Facebook Unveils New Logo With Unique Branding for All of its Products
Facebook updated its company branding with a new logo that appears with different colors to distinguish each company it owns.
Google Finally Launches the Anticipated Page Speed Report in Search Console
Google is rolling out the highly anticipated page speed report in Search Console that was shown off earlier this year.
Study Finds Virtual Assistants Are Getting Worse at Answering Questions Correctly
A new study suggests the performance of virtual assistants, like Google Assistant, Alexa, and Siri, may have plateaued.
Google Releases its Site Kit WordPress Plugin Out of Beta
Google released version 1.0 of its Site Kit WordPress plugin, which means its officially out of beta after 6 months.
Google Releases Study of 2019 Holiday Shopping Trends
Google has released new behavioural insights into 2019 holiday shoppers, with tips on how to sell to US consumers.
DuckDuckGo Study Finds More People Would Use Google Alternatives if Given a Choice
A study commissioned by DuckDuckGo finds more people would use non-Google search engines if they were offered a choice.
Google Ads Officially Announces Rollout of Lead Form Extensions
Google confirmed it’s rolling out lead form ad extensions, a feature that was recently spotted in testing.
Google’s John Mueller & Martin Splitt Answer Questions About Site Speed
Google’s John Mueller and Martin Splitt teamed up for a special edition of the ‘Ask Google Webmasters’ video series.
Selling Likes And Followers Has Been Ruled Illegal By the FTC
In what could be a precedent-setting case, the FTC fined a US business over selling fake likes and followers.
Google Ads Changes How ‘Placements’ Data is Displayed in Reports Editor
Google Ads is updating the ‘Placements’ column in Reports Editor with the same data displayed in campaigns and ad groups.