Google’s Gary Illyes Continues To Warn About URL Parameter Issues
Google’s Gary Illyes continues to warn SEO professionals and website owners about URL parameter crawl issues.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google’s John Mueller On Removing Unwanted Content From Search
Google’s John Mueller offers advice on removing unwanted content from search results, such as online articles about past incidents.
Google Revises Core Update Guidance: What’s Changed?
Google updates core algorithm guidance, offering advice for assessing traffic drops and improving content.
Google Search Expands AI Overviews Globally
Google Search expands AI overviews to six countries, adds a save function, and simplifies language while testing in-text links for web content.
Google Rolls Out August 2024 Core Update
Google’s August 2024 core update targets low-value SEO content, promoting quality websites. Full rollout expected within a month.
FTC Bans Fake Reviews In Sweeping New Rule
FTC bans fake reviews and deceptive practices in new rule. Businesses face stricter regulations on review acquisition and disclosure.
Google Trends Update: Faster, Smarter, More Customizable
Google updates Trends’ Trending Now tool with improved real-time search trend analysis.
Google’s Gemini To Gain ‘Deep Research’ Feature
Google plans to add “Deep Research” to Gemini, sourcing information from multiple webpages. Launch expected soon, but details remain unclear.
ChatGPT Study Finds Training Data Doesn’t Match Real-World Use
Study reveals gap between ChatGPT’s training data and real-world uses, highlighting need for careful AI implementation in content strategies.
Google Halts AdSense Monetization For Russia-Based Publishers
Google halts AdSense monetization in Russia, impacting publishers and and further isolating Russia’s digital economy amid ongoing geopolitical tensions.
Google’s AI Overviews: YouTube & LinkedIn Up, Reddit Down
Google’s AI search overviews favor YouTube and LinkedIn, shorten content, and mostly link to top organic results, a new study reveals.
Google Warns: URL Parameters Create Crawl Issues
Google’s Gary Illyes warns of URL parameter issues causing crawler inefficiencies, especially for e-commerce sites.
Google’s Mixed Messages: Does Googlebot Really “Follow” Links?
Google’s Gary Illyes reveals Googlebot collects links instead of “following” them, contradicting official documentation.
Google’s AI Now Chooses Your Local Ad Photos
Google introduces AI photo selection for Local Services Ads, potentially impacting ad rankings and engagement.
Reddit Considers Adding AI-Powered Search Results
Reddit announces plans for AI-powered search features, reports 54% revenue growth in Q2 2024.
OpenAI Scraps ChatGPT Watermarking Plans
OpenAI abandons ChatGPT watermarking plans, citing user resistance and technical challenges. The company is now exploring alternative methods.
Google Found in Violation of Antitrust Law, Judge Rules
A federal judge found Google violated antitrust law in the search market. The ruling cites monopolistic practices, including paid default agreements.
Google’s Latest Tool Flags SEO Opportunities You’re Missing
Google unveils new Search Console feature offering personalized SEO recommendation to simplify website optimization.
Facebook Attracts Gen Z Users While TikTok’s Boomer Audience Grows
Social media shift: Facebook attracts Gen Z, TikTok lures boomers. Marketers may need to adapt strategies for evolving platform demographics.
AI In Marketing Copy: A Surprising Sales Killer, Study Finds
Study finds mentioning AI in marketing reduces consumer trust and purchase intent across various product categories, challenging current marketing strategies.
Google Ads Experiencing Outage Impacting Key Features [Updated]
Google Ads is experiencing an outage, disrupting key features and reports. The company is working to resolve widespread system issues.
Google Clarifies Autocomplete Functionality Amid User Concerns
Google clarifies Autocomplete functionality, addressing user concerns and explaining recent issues.
Google Chrome Adds Visual Search, Tab Compare, & Smart History
Google Chrome introduces new features: desktop visual search, product comparison tool, and natural language history search, enhancing user experience and browsing capabilities.
Google Introduces INP Improvement For Publisher Tag Ads Library
Google updates Publisher Tag Ads Library to improve INP scores and ad loading efficiency. New features offer publishers more control.
Google’s AI Overviews Appear In 3.9% Of Trending News Searches, Study Finds
Google’s AI Overviews rarely appear in trending news searches, study finds. Health queries most affected.
Google Expands ‘About This Image’ To More Platforms
Google expands “About this image” feature, enhances deepfake detection, aiming to combat misinformation in search results.
Google Search Algorithm Update Targeting Explicit Deepfakes
Google updates search algorithm to combat explicit deepfakes, improving content removal and adjusting rankings to protect users from non-consensual imagery.
Google Introduces New AI Tools For Performance Max Campaigns
Google introduces AI tools for Performance Max, enhancing reporting, creative capabilities, and brand safety measures for advertisers across multiple campaign types.
Google May Rely Less On Hreflang, Shift To Auto Language Detection
Google hints at a potential shift to automatic language detection, which could reduce reliance on manual hreflang annotations for multilingual websites.
Google Insights: Can Incorrect Hreflang Tags Hurt SEO?
Google’s Gary Illyes suggests incorrect hreflang tags may not hurt SEO, but the content language remains a key signal for search relevance.