Google Hints Lowering SEO Value Of Country Code Top-Level Domains
Google suggests ccTLDs could lose SEO value in years’ time due to creative branding use, urging focus on hreflang for international targeting.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Reddit Limits Search Engine Access, Google Remains Exception
Reddit blocks major search engines from recent content, except Google, sparking debate on data access and AI training practices.
Study Backs Google’s Claims: AI Search Boosts User Satisfaction
An independent study finds that AI boosts search satisfaction. Google leads, but competitors gain. Social media also sees modest improvements.
Google To Upgrade All Retailers To New Merchant Center By September
Google to roll out new Merchant Center for all retailers by September, featuring AI tools and enhanced analytics to boost e-commerce capabilities.
20 Confirmed Facts About YouTube’s Algorithm
Understand how YouTube’s algorithm selects and recommends videos to enhance your content’s reach and engagement with your target audience.
Google Search Revenue Grows 14% In Q2 2024
Alphabet reports strong Q2 2024: Google Search revenue up 14%, Cloud surpasses $10 billion. AI innovation remains key focus.
Google Shares Tips To Improve SEO Through Internal Links
Google shares three key tips for effective internal linking to improve SEO and user experience on websites.
Google Abandons Third-Party Cookie Phaseout
Google’s cookie policy crumbles: The company reverses course on third-party tracking, putting privacy choices in users’ hands.
The 10 Best Website Builders To Consider 2024
Want a website but don’t have the skills or time to design and build one? Try one of these top website builders.
Google’s John Mueller On How To Verify An SEO Agency’s Work
Google’s John Mueller shares tips on checking if the SEO company you hired is actually doing the work they promised.
CMOs Under Pressure: The Unseen Challenges In B2B Marketing
B2B marketing faces hidden recession: CMOs grapple with budget cuts, longer sales cycles, and shrinking job market amid economic pressures.
Google’s Web Crawler Fakes Being “Idle” To Render JavaScript
Google’s web crawler simulates “idle” states to better render JavaScript-heavy sites, improving indexing of deferred content on webpages.
Google Says There’s No Way To Block Content Only From Discover Feed
Google confirms no option to block content only from Discover, unlike News, highlighting limitations in crawling control.
YouTube Expands Shorts Toolkit: Auto Layout, Text-to-Speech, & More
YouTube Shorts introduces new creation tools, including auto layout, text-to-speech, enhanced captions, and more.
Google Renders All Pages For Search, Including JavaScript-Heavy Sites
Google renders all webpages, including JavaScript-heavy sites, for search indexing.
Google Simplifies Adding Shipping & Return Policies For Online Stores
Google introduces Search Console feature for online stores to easily manage shipping and return policies.
New YouTube Feature Aims To Spark Viral Trends In Shorts
YouTube tests “Add Yours” sticker for Shorts, allowing creators to start trends and viewers to respond.
Google Struggles To Boost Search Traffic On Its iPhone Apps
Google struggles to shift iPhone searches to its apps, reaching a low 30% adoption, as antitrust concerns loom over the Safari partnership.
Meta Pushes GA4 Integration, Boasts 22% Conversion Boost
Meta urges advertisers to link GA4 data, claiming a 22% conversion boost. Integration offers insights but has limitations.
Instagram Algorithm Shift: Why ‘Sends’ Matter More Than Ever
Instagram prioritizes shareable content in rankings and reveals that the sends-to-reach ratio is key for improved visibility.
You Don’t Need Robots.txt On Root Domain, Says Google
Google’s Gary Illyes shares an unconventional but valid method for centralizing robots.txt rules on CDNs.
Google’s AI Overviews Coincide With Drop In Mobile Searches
Study reveals Google’s AI overviews coincided with decline in mobile search volume, likely causing Google to pull back on the feature.
Robots.txt Turns 30: Google Highlights Hidden Strengths
Google’s Gary Illyes highlights robots.txt file’s error tolerance and unexpected features as it marks 30 years of aiding web crawling and SEO.
Google Search Console Bug: Performance Reports Delayed
Google Search Console is experiencing delays updating Search Performance reports, impacting websites’ ability to access timely data.
Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal
Google clarifies E-E-A-T’s role in search rankings, emphasizing quality content over chasing specific signals for improved search performance.
Google Warns Of Soft 404 Errors And Their Impact On SEO
Google’s Gary Illyes warns of soft 404 errors’ impact on web crawling and recommends proper error handling to improve SEO and site efficiency.
Google On The 2 Types Of Searches It Still Struggles With
Google still struggles with complex search queries, particularly those using “not” and prepositions, despite AI advancements.
Google Completes June 2024 Spam Update Rollout
Google completed the June 2024 spam update, targeting policy-violating websites. As search quality improves, search rankings may fluctuate.
Google Reveals Its Methods For Measuring Search Quality
Google measures search results using surveys, experts, and user behavior. Improving quality leads to trickier searches and ongoing challenges.
Google Ads Revamps Query Matching: What You Need to Know
Google Ads revamps query matching, adding misspelling tools and brand controls to boost campaign efficiency.