Make Your Site Search Better: Suggest the Most Successful Keywords
Here’s why you should consider using site search keyword suggestion and the best practices for implementing it on your website.
Mike Moran has been working in search technology since the 1980s and is the author or co-author of three books, including the best-selling Search Engine Marketing, Inc., now in its third edition. Mike is an advisor to several martech startups including Converseon and SoloSegment. Mike is a former IBM Distinguished Engineer and a current board member for the Search Engine Marketing Professionals Organization (SEMPO), where he leads the Site Search Special Interest Group.
Here’s why you should consider using site search keyword suggestion and the best practices for implementing it on your website.