Anchor: The New Kid on the Social Media Block
Audi app Anchor launched weeks ago, but has already been gaining in popularity. Be an early adopter and learn the many brand benefits of this...
Mindy Weinstein
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Mindy Weinstein, PhD is the founder of Market MindShift, a digital marketing agency, and podcast host of Persuasion in Business. She is a marketing instructor at Grand Canyon University and University of Denver, as well as a program leader for Columbia Business School and Wharton School at University of Pennsylvania. Mindy is an experienced speaker and has presented at conferences across the country, including SMX, PubCon, SEJ Summit, Digital Summit and more. She is the author of The Power of Scarcity: Leveraging Urgency & Demand to Influence Customer Decisions (McGraw Hill). Mindy has a PhD in psychology with an emphasis in technology.
Articles
A Trillion-Dollar Demographic: 10 Brands That Got Millennial Marketing Right
Wondering how to approach Millennial marketing? Learn from ten brands that got it right with their campaigns.
One Colossal Content Checklist: 37 Tips For Writers
Whether you are a writer, or manage a team of writers, use this colossal content writing checklist to create a compelling message for your audience.
Shh…If You Listen Closely, You’ll Know What Your Customers Want You to Write
[pullquote]”The most basic of all human needs is the need to understand and be understood. The best way to understand people is to listen to...
Writing Panda-Pleasing Content Your Audience Will Actually Care About
Panda, along with all the other updates and changes in the search landscape, makes our jobs as digital marketers tough. Whether you have to answer...