Promotional Vs. Incentivized Traffic
For those of you not too familiar with this story, “Valueclick Ad Network Serving Bogus & Incentivized Leads.” We’ve had a great response from industry...
About
Pablo Palatnik is the author of the blog PalatnikFactor, focusing on all things Online Marketing and Search Engine Optimization specialist for Fortune3, a shopping cart software company by online retailers, for online retailers.
Articles
Myspace Partnering with Google to Boost Profits From P2P Transactions?
In an effort to boost profits, Myspace is considering allowing members post ads on their profiles and conduct transactions with one another. Besides profiting from...
Top 150 Marketing Blogs from Ad Age
Most who blog about online marketing, news, etc. blog because one, they love what they do, and two, exposure in the industry which has been...
YouTube Democratic Debate Correlates with Online Trends Strategies
Watching the YouTube democratic debate last night I started wondering, “wow”, what a great idea… but why did they do it? Just like anything else...
Top 5 Pay-Per-Click Engines To Try
If you’re a small company trying to compete against the big dogs in the PPC space in a competitive market, you’re probably either spending a...
Elections 2008 : Who’s Winning The Online Popularity Game?
The upcoming presidential election has become a media battle, which the Internet has been playing a huge role in. Video distribution via YouTube, Google Video,...
What’s Next in Social Media For Google? SocialStream.
As the social space keeps developing and growing, you really think Google will just sit in the sidelines and watch? I think not. Besides Orkut,...
British Invasion of Online Advertising – Problem For American Advertisers?
The market keeps opening up in the UK for internet businesses and marketers. Day in and day out websites from English entrepreneurs arise. The latest...
Yahoo! Search Marketing (Panama) Adds Tools For Advertisers
The YSMBlog announced yesterday the addition of a few new tools in order to effectively help advertisers build out campaigns. While these changes seem to...
Enter the World Wide Wiki
As the world of Web 2.0 has brought many new components to the user, aside from social communities which keep emerging and showing growth, the...
Social Media & User Generated Content In The Spanish Space
At a panel yesterday at Ad:Tech Miami, Social Media and UGC were discussed. The panel consisted of Emily Riley from Jupiter Research as the moderator,...
Domain Names Market Remains Hot…A Bubble Waiting To Burst?
In April, I wrote a blog post, “Domain Names Have Become True Commodities”. It’s now June and the market for Domain names is still rising...
Video Advertisements Delivering Results on Media Sites
I can’t stress enough how important video is becoming to online marketing campaigns. I’ve been blogging a bit on video, especially after the Future of...
Google AdWords Quality Score : Affiliates Worst Nightmare?
It wasn’t too long ago (in internet marketing years I guess it is) that affiliates, at least a lot more than there are today, had...
Microsoft Vista Making Search Changes Thanks To Google
Early this month, The engine giant Google initiated a complaint stating that Windows Vista has made it difficult for users to use desktop search applications...
Yahoo & MySpace Merging? News Corp Wants Yahoo 25% Stake
The Times has just announced a stunning rumor (at least it is for now and I hope it stays that way), News Corp., which owns...
Yahoo! Changes its Focus, Now Its CEO
Not long after a press release of Yahoo’s change in ideology for its future and mission of its company, its CEO steps down. Now former...
Marketing In The Virtual World- Step Into The Future
I’ve been writing a few post about the Future of Online Advertising that went on last week in New York. The most interesting and eye-opening...
The Future Of Online Video Advertising For Online Marketers
At the Future of Online Advertising convention in New York last week, a commercial was shown to the attendees to show the power in YouTube...
Yahoo! & Future of Search Marketing- FOOA Presentation
The Future of Online Advertising conference was held last week. If I had to summarize the information given by 11 speakers, I’d have to write...
Social Networking for Business Professionals
If you think social networking was only for the young demographic, think again. The Institute for Corporate Productivity (I4CP), recently held a survey and found...
Yahoo Rolls Out Quality-Based Pricing on Content Network Ads
In an effort to improve pricing bids for advertisers on Yahoo’s content network, Yahoo launched its new quality based pricing. If you’ve done PPC with...
How Smart Do You Have To Be To Work For Google?
It’s Friday and thought to put a fun blog post up. I stumbled upon some questions which were published by Google as a recruiting tool....
Yahoo Answers : Brand & Link Building via Social Media
One of the main things I do to run successful campaigns online is always look offline. As I was watching television tonight, a Yahoo! Answers...
Social Networks Growing Globally Along with Search Engines
While the search engine is the single most used tool on the Internet (Google, Yahoo, Baidu, etc.), social networking sites are next in line. The...
Social Media vs. SEO & Search Marketing
For the past three months or so, the online marketing industry has taken on a big shift in market interest. Social Media is becoming a...
Are Social Powered Search Engines The Future Of Search?
Over the years, the engines have developed algorithms to make search as relevant as possible to the user. In the early 90’s, optimizing your website...
Google’s Search Up To 65% in April- Where Do you Search?
According to Hitwise, Google accounted for 65% of all U.S. search in April. The trailing search leader Yahoo accounted for 20.73%, MSN 8.46%, and Ask...
Redesign Your Website To Become Web 2.0 : Quick Tips
The term “Web 2.0” can be defined in two different ways. First, the new emergence of the web since the last boom of the .com’s...