Facebook Journalism Project Launched to Build Stronger Ties With News Industry
2016 has seen an increase in fake news stories, especially on Facebook where posts can go viral and spread like wildfire. Facebook has introduced the...
Rina Caballar
Editorial Assistant
Company
Follow Me
Expertise
About
Rina is the Editorial Assistant for Search Engine Journal. She assists the SEJ team with the editorial process and also contributes to social media tasks. She is a freelance writer based in Manila, Philippines. When she’s not busy with SEJ or writing, Rina can be found reading and enjoying chocolate in all its forms.
Articles
71% Plan to Spend More on Digital Marketing Activities in 2017 [DATA]
2017 is here! You may be thinking of where to put your hard-earned money, and whether to spend more, less, or the same on your...
What Is the Google Mobile Interstitial Penalty? [PODCAST]
Kelsey Jones speaks with Simon and Edward from Blue Array on what the upcoming Mobile Interstitial Penalty from Google is, how to check to see...
Erin Robbins on How Sales and Marketing Can Use Search Data to Communicate Better [PODCAST]
Erin Robbins of Ginzametrics talks with SEJ Executive Editor Kelsey Jones about why sales and marketing should actually work together, and how the personal relationship...
Raising Awareness for Diversity in Tech With Frances Donegan-Ryan [PODCAST]
As host of Janes of Digital and part of the Bing Ads Global Community Engagement team, Frances Donegan-Ryan speaks with Kelsey Jones on how talking...
New in Instagram Stories: Stickers and Hands-Free Video Recording
Instagram has just released two new features for Stories. The ephemeral photo and video sharing feature has added stickers and hands-free video recording for its...
Listen Now: Introducing Live Audio on Facebook
Facebook continues to enhance its Live experience. After the recent announcement of Live 360 videos, Facebook is adding another dimension: audio. The social media giant...
50% of Digital Marketers Say Earned Media Will Deliver Best Returns in 2017 [DATA]
If you’re laying out some last-minute marketing strategies, you may be thinking of different types of media — earned, owned, or paid — that you...
Sara Spivey on the Power of Online Reviews & How They Drive ROI [PODCAST]
In this Marketing Nerds episode, Sara Spivey, Chief Marketing Officer at Bazaarvoice, joined SEJ Features Editor Danielle Antosz to discuss the power of online reviews...
#GoLive Now: Twitter Launches Live Video
It’s a week full of video launches! After Instagram’s debut of live video in the U.S. and the addition of 360 video to the Facebook...
85% of Digital Marketers Publish Videos on YouTube [DATA]
Video is one of the search marketing trends to look forward to so now would be the perfect time to add video to your marketing...
Facebook Introduces Live 360 Videos
Facebook has announced the addition of 360 video to the Facebook Live experience. Facebook’s 360 videos and live feature were announced over a year ago,...
Instagram’s Live Video Rolls Out to All U.S. Users
Instagram has made its live video feature available to its U.S. users. Instagram’s live video allows users to broadcast a video in real-time on Instagram...
The Current State of the Content Marketing Ecosystem [INFOGRAPHIC]
Learn more about the current state of the content marketing ecosystem from content marketers themselves in this infographic by CopyPress.
Crafting the Perfect Content Strategy with Brody Dorland [PODCAST]
In this episode of Marketing Nerds, Kelsey Jones was joined by Brody Dorland, co-founder of DivvyHQ, to talk about how to craft a content marketing...
70% of SEO Marketers Send Keyword Ranking Reports to Clients [DATA]
Keyword ranking reports are a measure of success for your keyword strategy and SEO campaigns. They may be essential, but do SEO marketers really send...
The Evolution of Marketing with Geoffrey Colon [PODCAST]
When it comes to marketing, it’s all about how we talk to each other. Geoffrey Colon joined SEJ Executive Editor Kelsey Jones to discuss how...
56% Say You Can’t Rank Without Link Building [STUDY]
Links are one of the top search ranking factors on Google. So essentially, one cannot rank without link building, right? Or can you? This post...
How to Own Multiple Online Businesses with Brent Csutoras [PODCAST]
In this episode of Marketing Nerds, Brent Csutoras, SEJ’s Chief Social Media Strategist, joined SEJ Executive Editor Kelsey Jones to talk about how to manage...
Twitter Is The Most Used Social Share Button [DATA]
Getting more social shares for your content can lead to growth more engagement. But among all the social media platforms out there, which one can...
Kerry Jones on Creating Content Around Hot Button Topics #MarketingNerds [PODCAST]
In this Marketing Nerds episode, SEJ Features Editor Danielle Antosz was joined by Kerry Jones, Associate Marketing Director at Fractl to talk about how to...
Cost-Effective Ways to Create Content and New Content Trends for 2017
When it comes to making the most out of your SEO budget, content and page speed matter. Here are cost-effective ways of creating custom content...
Get Ahead of the Marketing Race with Storytelling & Faster Page Speed
Effective brand marketing is not only about knowing what works now, but also preparing for what’s coming in the future. Here are upcoming trends to...
Marketing and Productivity Hacks for the Digital World
As part of the digital marketing world, we’ll need to prepare for how technology will affect us in the future. Here are some ingenious hacks...
Increase Engagement with These Alternative Search Strategies
Learn more about alternative search strategies that can help increase engagement and get you that much needed boost in conversions.
The Most Innovative Ways of Communicating with Customers and Teams
Communication is key, and getting your message across is important. Here are some innovative ways of communicating with customers and with your team.
Chris Boggs on Setting Up Internal Agency Teams for Success [PODCAST]
In this episode of Marketing Nerds, SEJ Founder Loren Baker was joined by Chris Boggs, Founder of Web Traffic Advisors, to discuss building internal SEO...
Shortlist Announced for the 2016 UK Search Awards
Now in its sixth year, the 2016 UK Search Awards has announced its shortlist. Winners will be revealed at an awards ceremony at The Bloomsbury...
Two Social Media Marketing Experts Discuss Facebook Live & Snapchat
These 2016 Pubcon interviews reveal ways you can make the most out of Facebook Live and Snapchat to amp up your social media engagement and...
Reach Other Markets With Translated Content: An Interview With Zeph Snapp
At Vegas Pubcon 2016, SEJ Chief Social Media Strategist Brent Csutoras sat down with Zeph Snapp of Altura Interactive to discuss how to effectively translate...