Google Has Moved Away From 200 Ranking Signals Number
Google’s John Mueller stated that the ranking signals can’t be sorted on a spreadsheet by order of importance
About
I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest research, patents and what’s happening in the search results.
Need a consultation? Contact me at roger@martinibuster.com or use the contact form at: Martinibuster.com
I recently presented at Pubcon Vegas in October and March 2024, and over the past 20 years have presented at search conferences across the United States: Pubcon, SMX, Affiliate Summit & SES (Search Engine Strategies) and have served as a Head Judge at the U.S. Search Awards .
Articles
How to Know Core Web Vitals Affects Your Search Rankings
Google’s John Mueller shares how to know if the Page Experience Update is affecting website search rankings
Google on Using Duplicate Manufacturer Product Descriptions
Google’s John Mueller offered encouraging feedback on ranking eCommerce sites that use manufacturer product descriptions
WordPress Ninja Forms Vulnerability Exposes Over a Million Sites
WordPress Ninja Forms vulnerability can lead to a full site take over and phishing scams
WordPress Gutenberg 11.5 Achieves a Full Site Editing Milestone
Gutenberg 11.5 takes a meaningful step forward to Full Site Editing with the new Widget Group Block
7 Insights Into How Google Ranks Websites
Level up marketing success with these 7 insights that focus on how Google ranks websites today and how they may impact SEO.
Website Themes Impact SEO
Google’s John Mueller says that website themes impact SEO. Site design and SEO experts share what to know before choosing a website theme
Do Prominent Lead Gen Forms Impact SEO?
Google’s John Mueller answered question regarding under which conditions prominent lead generation forms may cause a site to rank lower
What’s Driving Google’s Title Tag Rewrites?
What Google recommends for title tags and if that influences why title tags are rewritten
WordPress 5.8.1 Released to Fix Multiple Vulnerabilities
WordPress Update 5.8.1 addresses three security issues in REST API, Gutenberg editor and Lodash JavaScript library. Recommends updating now
Twitter Announces Communities Feature
Twitter announced the Communities feature, what some see as a challenge to Reddit and Facebook Groups
Jetpack Acquires WordPress Social Image Generator
WordPress toolkit company Jetpack announced it has acquired Social Image Generator, a plugin that generates social sharing images
Google Lighthouse 8.3.0 Update Includes Fraggle Rock Project
Update affects PageSpeed Insights, SEO description emphasizes CWV over SEO and introduces Project Fraggle Rock
Why Web Pages Disappear from Search Console Reports
Google’s John Mueller answers why the amount of web pages in various search console reports may decline month after month
Google Shows How to Optimize for Beta Discover Follow
Get more traffic. Google published how to optimize a site to receive followers from the Discover Follow feature currently in Beta
Google’s Top 5 SEO Tools
Exceed search performance goals with these 5 Google tools that help publishers diagnose problems and improve rankings.
Google Page Experience Update Fully Rolled Out – This is Why it Matters
Google’s Page Experience Update finished rolling out. These are the reasons why this update is important.
WordPress Gutenberg Template Library Plugin Vulnerability Affects +1 Million Sites
Two vulnerabilities in the Gutenberg Template Library & Redux Framework plugin have been discovered to be vulnerable. Over 1 million sites are affected
Twitter Super Follows: New Way to Monetize Followers
Twitter announced a new way for creators and influencers to monetize followers with a subscription based system called Super Follows
WordPress Parent Company Acquires Headless CMS Frontity
The parent company of WordPress.com acquired headless CMS company Frontity. The acquisition is seen as a significant milestone for the WordPress community
Google: Interstitials are Fine Under this Condition
Google’s John Mueller offered a nuanced explanation of how the negative ranking factor related to interstitials works
Google: Low Traffic Does Not Always Mean Low Quality
Google’s John Mueller offers solutions for what to do about web pages that have little to no search traffic
Google Title Tag Update Casualties Lose Search Traffic
Google’s Title Tag Update is causing so much disruption that some have started calling it Titlepocalypse
Ranking for Head Term Keywords
Google’s John Mueller answers a question about ranking for massive traffic head term keyword phrases
New Research Shows How to Win in Local Search
Research on millions of sessions and page views identified what traffic channels bring more sales and engagement
Google: It’s Normal for Pages of a Site to Not Be Indexed
John Mueller on why it’s normal for 20% of a site to not be indexed and the influence of overall site quality on indexing
WordPress SEOPress Plugin Vulnerability
WordPress security company discloses an XSS Vulnerability affects SEOPress that could lead to a full site takeover
Magento Critical Vulnerabilities Announced by Adobe
Adobe announced a patch with 33 security enhancements including fixes for 16 vulnerabilities rated critical and important
How 500 Error Codes Can Impact Google Indexing
John Mueller explains the circumstances that trigger Google to start dropping web pages from their index in response to 500 errors
Can Being Crawled by Googlebot Desktop Cause Indexing Delay?
John Mueller was asked if getting crawled by Googlebot Desktop can explain why they’re suffering from delayed indexing