Google CEO: Search Will Change Profoundly In 2025
Google’s CEO Sundar Pichai revealed that Google Search will profoundly change in 2025 and struggled to articulate concern for web content creators
About
I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest research, patents and what’s happening in the search results.
Need a consultation? Contact me at roger@martinibuster.com or use the contact form at: Martinibuster.com
I recently presented at Pubcon Vegas in October and March 2024, and over the past 20 years have presented at search conferences across the United States: Pubcon, SMX, Affiliate Summit & SES (Search Engine Strategies) and have served as a Head Judge at the U.S. Search Awards .
Articles
OpenAI Releases ChatGPT o1, ‘World’s Smartest Language Model”
OpenAI announces o1, the “world’s smartest language model” and a Pro tier offering unlimited usage and more computing power.
Wix Integrates Session Recording Toolkit Into Analytics Interface
Wix Analytics quietly integrates TWIPLA session recording toolkit, enabling users to analyze visitor interactions
Gravatar Offers Free Domains To Use As Bluesky Handles
Gravatar announces free domain names for creating custom Bluesky handles in just four simple steps.
Accessibility Champ: Wix, WordPress, Squarespace, Duda, Or…?
Twenty website building platforms and CMSs were ranked for accessibility—the winner may surprise you.
Scan of 140K Sites Reveals Best WordPress Plugins
Data from 140,000 WordPress sites reveals which SEO and performance plugins users judge to be the best and most trustworthy
New Report Shows AI Overviews Trends Are Stabilizing
Google AI Overview citations were generally stable in October and November but growth in more granular queries surged
How Chrome Site Engagement Metrics Are Used
Google Chromium documentation exposes the truth about Chrome Site Engagement Metrics and their purpose
Automattic Quietly Intensifies WP Engine Tracker Site
WP Engine Tracker website updated with new feature that intensifies Mullenweg’s self-described “nuclear war” against WP Engine
WordPress Anti-Spam Plugin Vulnerability Hits 200k+ Sites
CleanTalk Anti-Spam WordPress plugin allows unauthenticated hackers to upload plugins to launch attacks
WP Engine Vs Automattic: Judge Inclined To Grant Preliminary Injunction
Judge is inclined to grant preliminary injunction in WP Engine’s federal lawsuit against Automattic but one more hurdle remains
Automattic Receives Backlash For Cloning Premium Plugin
Automattic clones the ACF Premium plugin to distribute it free, disincentivizing users from paying for it or competing plugins.
Wix Rolling Out AI-Powered Site Planning & Visualization Tool
Wix’s new AI-powered site visualization tool streamlines site planning and accelerates the time it takes to update or launch a website
GraphRAG 2.0 Improves AI Search Results
Updated version of GraphRAG generates responses that are more specific, comprehensive, and supported by source materials
Google’s AI Search Experiment: “Learn About”
Google quietly introduced a new Google Labs AI search engine that completely reimagines AI Search
WP Engine Escalates Legal Battle With Automattic and Mullenweg
WP Engine escalates lawsuit, alleging Automattic’s WP Engine Tracker website exposed customers to cybercrimes
6 Web Hosts Ranked By Core Web Vitals: One Outperforms All
HTTPArchive is now reporting real-world Core Web Vitals comparisons among web hosts. One host consistently takes the top spot
WordPress Security Plugin Vulnerability Endangers 4 Million+ Sites
WordPress Security Plugin flaw allows hackers to gain administrator access without login authentication
Google’s Updated Machine Learning Courses Build SEO Understanding
Google updated its machine learning crash course. It now offers introductions to LLMs and AI, helpful for understanding search engines
WordPress 6.7 Released – This Is Why It’s A Winner
WordPress 6.7 may improve Core Web Vitals performance with better image lazy loading. This is what you need to know.
Google November Core Update: 6 Insights From Millions of Queries
Real-time analysis of millions of Google search queries shows how the core algorithm update is affecting search results
Google SERPs Without Favicons Is A Glitch
A report suggested that Google was testing SERPs without favicons, but Google confirmed this was unintentional and not a test
Digital Marketers See Schema Structured Data Shifting Beyond SEO
An article about adapting Schema structured data for emerging AI tech points to new directions in SEO
WordPress Elementor Addons Vulnerability Affects 400k Sites
WordPress Happy Addons for Elementor plugin patched a stored XSS vulnerability in its Elementor plugin that allowed malicious script uploads.
New Internet Rules Will Block AI Training Bots
A new internet standard has been proposed to make it easier to block AI training bots from using web content
Automattic Faces Irony Of New WPEngineTracker Protest Site
The Automattic-WP Engine dispute takes an ironic turn with a new protest-driven WP Engine Tracker website
Cloudflare Blocks Automattic’s WP Engine Tracker For Phishing
Cloudflare blocked Automattic’s WP Engine Tracker website for “suspected phishing”
Latest Google AIO Updates May Impact SEO
Volatility in Google AI Overviews for shopping queries has stabilized, and rankings increasingly mirror organic search results
Automattic Taunts WPE With WP Engine Tracker Website
Automattic seems to have created a website tracking the number of sites that left WP Engine and offering a spreadsheet of remaining sites
OpenAI Reddit AMA And SEO For ChatGPT Search
Answers from OpenAI’s CEO and executives on Reddit suggest insights into what SEO for ChatGPT Search could involve