Facebook Ads Documented by FTC as Promoting Scams
The United States Federal Trade Commission documented millions of dollars of Facebook Ads scams.
About
I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest research, patents and what’s happening in the search results.
Need a consultation? Contact me at roger@martinibuster.com or use the contact form at: Martinibuster.com
I recently presented at Pubcon Vegas in October and March 2024, and over the past 20 years have presented at search conferences across the United States: Pubcon, SMX, Affiliate Summit & SES (Search Engine Strategies) and have served as a Head Judge at the U.S. Search Awards .
Articles
Google Can Subscribe to Push Notifications
Google announced that Chrome 86 blocks abusive push notifications. Google subscribes to push notifications in order to analyze for abusive content.
WordPress Gutenberg 9.2 – Dozens of Improvements
WordPress Gutenberg 9.2 offers dozens of new features. Becomes closer to becoming a modern site editor.
New WordPress Feature Gets Tough Response
WordPress feature turns article content into a long threaded tweetstorm. Publisher community reacts with bubble-popping feedback.
Google Announces AI Search Updates – Analysis
This is how Google AI updates will impact how sites are ranked. Analysis of changes for SEO and publishing.
Google’s Mueller Discusses SEO Advantages and Predictions
Google’s John Mueller offered insights into the state of SEO in the near future and the opportunities to be aware of.
Google’s John Mueller Comments on SEO and Diversity
Google’s John Mueller discusses the importance of diversity in SEO hiring.
Google Mobile First Index – Zero Desktop Content March 2021
Google said March 2021 is the date for mobile first index. Desktop sites will be dropped and m-dot sites may experience bugs.
New Research Suggests Historic 2020 Holiday Shopping Trends
New research suggests 2020 holiday shopping will be something to crow about, making SEO more important than ever.
Google Podcasts Manager – Why Podcasters Need This
Google announced a service that helps podcasters gain more listeners from Google and get listener analytics data.
Google Chat Incident Report Shows How Outages Can Happen
A Google Incident Report labeled “Confidential Not for publication” provides a rare peek into what can cause a system outage at Google.
Google YouTube Content Planning Guide Works for Web Pages
Google published a YouTube content strategy guide for politicians that’s useful for web and podcasting content too.
Google Indexing Bug Almost Fixed – New Update
Google offered an update on the ongoing indexing problems, stating that mobile indexing and canonicalization issues are almost fixed.
Google’s Mueller on Copying Top Ranked Sites
Google’s John Mueller downplayed “blindly” copying what a top ranked site does. Then he suggested an alternate approach.
DuckDuckGo Now Has Route Planning Features
DuckDuckGo, the privacy-first search engine, added a route planning feature to its map service. What it means for publishers and SEO.
Google Accused of Anti-Competitive Practices in Government Report
House subcommittee report accused Google of achieving market dominance through anti-competitive practices. Suggests changes to search results and more regulations.
WP Bakery WordPress Vulnerability Affects Millions of Sites
WP Bakery Page Builder WordPress plugin vulnerability affects over 4 million sites.
Google Warns of 6 Reasons They’ll Ban a Web Story
Google introduced guidelines that warn publishers of six mistakes to avoid to keep their web stories from being blocked.
WordPress 5.6 Due December 2020 is Scaled Back
WordPress 5.6 due December 2020 was scaled back. An important Gutenberg feature was removed because development fell behind.
Everything You Need to Know About Hidden Text & SEO
Hidden text, with the goal of manipulating Google’s algorithm, can get you penalized. But here are a few valid and Google-approved reasons to hide content.
Cloudflare Announces WordPress Caching – Free to $5/month
Cloudflare announced a new service that dramatically improves WordPress page speed. Cost ranges from free to $5.
Google Confirms Two Indexing Outages
Google confirmed two indexing outages affecting search results. One issue affects mobile indexing. The second one affects canonicalization.
Google Says Changing Web Layout Can Affect Rankings
Google cautioned that updating a web layout can affect rankings, even if URLs and content remain the same.
Google Explains Role of Time and Place in Featured Snippet Rankings
New article explains three things that Google uses for selecting web pages to rank for featured snippets.
How to Increase Sales to an Ecommerce Site
Are you making it easy for consumers to make decisions and check out? Here’s how to remove obstacles and increase sales on your ecommerce site.
Cloudflare Announces Free Web Analytics – Even for Non-Customers
Cloudflare announces a free privacy-first web analytics service. It’s free to all, including publishers who are not customers.
How Google Handles Naked Links
Google’s John Mueller answers how Google handles bare URL inbound links that do not have an anchor text.
Google On Link Algorithms and How Long for Links to Work
Google’s John Mueller discusses how often link algorithms update and how long it takes for a link to take effect.
Google Web Stories WordPress Plugin Officially Released
Google officially published the Web Stories WordPress Plugin. Easily create web stories and get more site visitors.
Ahrefs Webmaster Tools is Powerful… and it’s Free
Ahrefs launched the free Ahrefs Webmaster Tools. The toolset offers a generous amount of SEO data and sets an industry standard.