Google Announces Featured Snippets Update
Google announces an update to featured snippets that changes some results by freshness.
About
I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest research, patents and what’s happening in the search results.
Need a consultation? Contact me at roger@martinibuster.com or use the contact form at: Martinibuster.com
I recently presented at Pubcon Vegas in October and March 2024, and over the past 20 years have presented at search conferences across the United States: Pubcon, SMX, Affiliate Summit & SES (Search Engine Strategies) and have served as a Head Judge at the U.S. Search Awards .
Articles
Google Publishes Core Algorithm Update Guidance
Google published guidance on Core Algorithm Updates and how to create quality content.
Why You Should Add JSON-LD Structured Data Right Now
A study of the top 10 million sites shows only 25% of sites use JSON-LD. Here are reasons why you should consider JSON-LD.
Google Assistant Comes to DISH TV – What this Means for Search
Google Assistant expands its reach via DISH TV. A milestone for voice search and Google Assistant.
Content Tip that Helps You Get More Links
Doing this with your content will help you get more links.
WordPress Proposes Plan for 61% of WP Sites Using Outdated PHP
WordPress proposal to take action on publishers using insecure versions of PHP.
Google Rolling Out Updates for Android Auto
Previously announced updates to Android Auto are rolling out. Integration with mobile devices coming in the future.
Google Chrome Now Supports Dark Mode Preference
Google Chrome announced support for a CSS media query that allows your site to switch to Dark Mode if that’s a user’s default preference.
11 Ways to Improve a Suggest a Link Campaign
11 Tips that can super charge a suggest a link campaign for building links.
Link Building 101: Suggest a Link Method
Suggest a Link is a basic but powerful way to build links if done correctly.
Google Answers: Safe to Redirect Affiliate Links?
Google’s John Mueller discusses the safety of redirecting affiliate links.
Google’s John Mueller Answers if Linking Out Good for SEO
Google’s John Mueller answers if Outbound Links Help or Hurt SEO.
This 1 Link Building Tip Will Increase Success Rate
Kick up your success rate with this link building tip.
Content Analysis and Better Ranking
Content analysis software can provide helpful information to spot problems and write better for users. But will you rank better in Google?
Google Chrome Closes Privacy Loophole – Blow to News Publisher Revenues
Google Chrome announced they will close a privacy loophole by the end of July 2019. News publishers may suffer subscription revenue losses.
5 Non-Spammy Link Building Tips that Work
Five ways to build links that will make you feel good about yourself.
Ex-Googler Says PageRank Replaced in 2006
An ex-Googler revealed that Google stopped using the original PageRank algorithm in 2006.
Best Home Page to Deep Link Ratio for Link Building
How important is it to link to deep pages as opposed to the home page?
Critical Vulnerability Strikes WordPress Ad Inserter
Ad Inserter WordPress plugin was discovered to have a critical vulnerability. Ad Inserter immediately fixed the issue. Users are recommended to update their plugin.
Google Broad Core Updates And Why Some Health Sites Affected
Why health sites seem to be sensitive to Google broad core updates and why this matters to all websites that lost traffic in Google updates.
Google Cancels Support for Robots.txt Noindex
Google announced they will no longer support robots.txt noindex directive
Google’s John Mueller on Good Links and How to Get Them
John Mueller was asked what a good link is and how to get them without being spammy.
How to Super Power Your Link Building
Link building has two factors holding it back. This is how to power up your link building.
Quality Raters Guidelines and Google Ranking Signals
The downside of using the Quality Raters Guidelines to guess what ranking signals Google uses.
Google Hangouts on Air With YouTube Live Discontinued
Google’s support page for Hangouts On Air was updated to note it’s being discontinued. No formal announcement yet.
Is Google June Update Using Wikipedia to Judge Sites?
Mercola claims Google June Broad Core Update uses Wikipedia to judge and rank websites. Is there proof?
WordPress Plugin SEO by RankMath Security Update
SEO by RankMath released security updates to patch two vulnerabilities and improve security.
New Chrome Security Extension Flags Small Sites as Suspicious
Official Chrome security extension is biased against small websites. Flags sites if they’re not a big brand.
Facebook Changes Reach of Comments in News Feed
Facebook updated its algorithm to limit which kinds of comments reached the most people and reward others with these quality signals.
Google’s John Mueller Discusses June 2019 Update Recovery
Google’s John Mueller answered the question of what can be done when broad core algorithm update affects traffic.