Google Answers Question About “Toxic” Links
Google’s Gary Illyes responded to a question about concerns over toxic link sabotage
About
I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest research, patents and what’s happening in the search results.
Need a consultation? Contact me at roger@martinibuster.com or use the contact form at: Martinibuster.com
I recently presented at Pubcon Vegas in October and March 2024, and over the past 20 years have presented at search conferences across the United States: Pubcon, SMX, Affiliate Summit & SES (Search Engine Strategies) and have served as a Head Judge at the U.S. Search Awards .
Articles
Google On Traffic Diversity As A Ranking Factor
Despite being clear in his original statement recommending diversifying traffic sources, someone still asked SearchLiaison if traffic diversity is a ranking factor
Google: Should H1 & Title Tags Match?
Should H1 and title tags match? This is what Google recommends
Google’s Response to Affiliate Link Heavy Content
Google’s John Mueller answers if having a lot of affiliate links on a web page can negatively impact rankings
Is Google Broken Or Are Googlers Right That It’s Working Fine?
How to make sense of what Google is saying about updates, fixing an algorithm that’s not “broken” and turning that into better rankings
Vulnerabilities In WooCommerce And Dokan Pro Plugins
Vulnerability alert for WooCommerce plus a critical vulnerability rated 10/10 patched in Dokan Pro WooCommerce plugin
Google Warns Of Quirk In Some Hreflang Implementations
Google identifies a quirk in some hreflang implementations and updates documentation to make it more widely known
Google Quietly Ends Covid-Era Rich Results
Google discontinues support for rich results associated with Covid-era livestreamed events, classes and pre-recorded videos
Google’s Structured Data Update May Boost Merchant Sales
Google revised their structured data guidelines to enhance brand panels in a way that may improve merchant search traffic and sales
Something Weird Is Going On In Google’s SERPs
Why is Google ranking a hyphenated domain name site for “SEO” related keywords it’s clearly not relevant for?
Google’s Statement About CTR And HCU
Google’s Search Liaison responds to the idea of CTR for ranking and to suggestions of connections with the HCU
Google Responds: Is Desktop SEO Still Necessary?
Google’s John Mueller answers question if it’s now okay to stop optimizing for desktop version of website
Google: Can 10 Pages Impact Sitewide Rankings?
Google’s John Mueller answers whether a May 2024 ranking drop was caused by ten problematic webpages
Google Quietly Fixed Site Names In Search Results
Google fixed a longstanding issue with site names not showing correctly in the search results when inner pages were ranked
Google On How It Manages Disclosure Of Search Incidents
Google reveals the internal decision-making process for public disclosing incidents that affect search, crawling and indexing
Bluehost Launches AI WordPress Website Creator
Bluehost launches an AI Site Creator that puts creating professional WordPress websites within reach of anyone
Automattic For Agencies: A New Way To Monetize WordPress
Automattic announced a new program that offers agencies a way to earn more with WordPress.com, Jetpack, WooCommerce and more
Google Case Study Shows Importance Of Structured Data
Google published a case study showing how adding structured data and improving crawlability nearly doubled the amount of clicks to the site
Google AI Overviews: New Research Offers Insights
Research by BrightEdge offers new details of which verticals experience more Google AI Overviews in search results
WordPress Playground – A New Tool You Need To Try Right Now
WordPress Playground – Everyone who uses WordPress needs to try this right now
Core Web Vitals: WordPress, Wix, Squarespace, Joomla, Duda, & Drupal
Core Web Vitals scores reveal which CMS is the fastest. But something weird happened to nearly all the scores in April.
WordPress Releases Way To Build Sites On A Windows Desktop
WordPress.com announced a Windows desktop app called Studio for creating sites & sharing them online. Why you need to download it right now
Doubts Emerge Over Alleged Google Data Leak
Some search marketers are skeptical of connections between the alleged Google data leak and ranking factors
Google Data Leak Clarification
Clarification of that Google data leak that may change your mind about what is known so far
New WordPress Plugin Solves Site Navigation Problem
Joost de Valk, founder of Yoast SEO, created a new WordPress plugin that solves a common site architecture problem and improves SEO
Google Is Now Indexing EPUB Files
Google quietly started indexing EPUB files and can now be seen in the SERPs
New Google Search Ads Resemble AI Assistant App
Google’s new search ads blur the lines between AI search results and paid “recommendations”
WP Rocket WordPress Plugin Now Optimizes LCP Core Web Vitals Metric
WP Rocket WordPress caching plugin will now automatically optimize LCP Core Web Vitals sitewide automatically.
Google To Prioritize AI Overviews Ads Over Organic Search
Google keynote speakers demonstrated how AI Overviews will prioritize advertising over organic search
New Wix AI Image Tools Makes Image Editing Apps Virtually Obsolete
Wix’s new AI image tools are a milestone, makes stock image libraries and 3rd party image editors virtually obsolete