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Why Cheap SEO Costs Too Much
Don’t let cheap SEO get your website in trouble. Learn why a low-cost SEO program isn’t the way to go even during a recession.
29 Questions to Ask Potential SEO Clients
Are you demonstrating your SEO expertise? Show your potential SEO clients that you know what you’re doing by asking most (or all) of these questions.
7 Habits of Highly Ineffective SEO Professionals
Our work as SEO professionals can make or break a client’s success. Learn seven bad habits to break if you want to be more effective.
The 11 Most Important Hard & Soft Skills Marketers Need to Have
What hard and soft skills do you need to speak the right marketing language and connect with audiences? Learn the most important ones here.
How Can I Set Up an SEO Agency?
Want to start an SEO agency? You need to look beyond your SEO skills. Find out what it takes to become an SEO agency owner.
Remembering Our Friend & Honoring What He Started
It’s been just over two years since the tragic loss of our friend, Jordan. Today, our community must keep sharing our struggles, openly and honestly.
15 Most Common Enterprise SEO Job Requirements
Amid the economic crisis, SEO roles are popping up all over. Learn what skills enterprise companies are looking for when hiring SEO professionals.
You Don’t Have to Code to Be Great at SEO
You can be a great SEO without coding a single line. And that’s fine. There’s room in SEO for many different types of people.
How Not to Work with PPC Managers
Want to have a successful relationship with your PPC managers? There are a few things you should not do. Here are some top tips.
Do We Have the Math to Truly Decode Google’s Algorithms?
This article shows how SEO studies that claim how to decode Google and other search engine algorithms are based on poor data and bad science.
How Travel Opened Up a New World of Business Opportunities
World travel has empowered me to grow spiritually, personally, and professionally. Here’s how business owners can use travel to inspire business growth.
![Search & Destroy: SEO, Search Marketing & Heavy Metal Music [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2020/07/sejshow-featured-image-ep201-5efd969b73e48-760x400.webp)
Search & Destroy: SEO, Search Marketing & Heavy Metal Music [PODCAST]
In this podcast episode, we talk about the correlations between metal and SEO together with fellow metalheads in the search industry.
How to Connect with Clients in the Time of COVID-19: 3 Tips
The practices that create the most meaningful client connections don’t require physical proximity. Here are three that you can follow from anywhere.
Marketing & Technology Data Is Racist & Biased: Here’s How Marketers Can Fix It
Learn how modern algorithms and machine learning amplify the effects of racism and how marketers can change that.
The Remote Working Challenges Digital Businesses Face After COVID-19
Thinking of working from home even after COVID-19? If the future is remote working, these are the biggest challenges businesses will need to overcome.
![Updating Content, News SEO, Time on Site & More with Loren Baker [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2020/06/sejshow-featured-image-ep-200-5eeac30e2ebb1-760x400.webp)
Updating Content, News SEO, Time on Site & More with Loren Baker [PODCAST]
Search Engine Journal Founder Loren Baker on what’s working in SEO and content, managing an agency during a pandemic, and the best link building tool.
The Leadership Vacuum of Search Engine Marketing
We need a person or group within who can get us all rowing the boat in the same direction. So who wants to step up?
Are You Charging Enough? A Quick Guide to Digital Marketing Prices
The demand for digital marketing services has never been stronger. Are you charging enough? Too much? Read this guide to find out.
‘We’re Pausing Work’: Coping with Client Anxiety
Many agency owners have heard those scary words “we’re pausing work for now. ” Here’s how I’m coping with COVID-19 client anxiety.
Why You Don’t Need to Be an Expert in Everything to Be an Effective Strategist
What actually is strategy and why are so many agencies getting it wrong? Read on to learn how marketers should think differently about strategy.
![Legal SEO & Content Tips, Unlearning Bad Habits & More with Alex Valencia [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2020/06/sejshow-featured-image-198-alex-valencia-5ed775b0ba92f-760x400.webp)
Legal SEO & Content Tips, Unlearning Bad Habits & More with Alex Valencia [PODCAST]
Alex Valencia talks about the art of doing webinars, why simply writing blog posts isn’t always a smart idea for law firms, and more.
Is Sleep Apnea Robbing You of Your Rest?
Here’s how I learned I had sleep apnea and how I’m managing the challenges that come with it.
10 Ways to Minimize Distractions & Still Get Work Done
Finding yourself without a choice and having to work from home? It gets easier. All you need is determination and these tricks and strategies.
Can Self-Sabotage Be Sabotaged?
Self-sabotage has been a constant in my life for many years. Is this the time I finally beat it? Here’s what I’ve learned so far.
![Technical SEO, Thinking Like a Robot & More with Jamie Alberico [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2020/05/sejshow-featured-image-ep196-with-jamie-alberico-5ec5081272aea-760x400.webp)
Technical SEO, Thinking Like a Robot & More with Jamie Alberico [PODCAST]
Technical SEO consultant Jamie Alberico talks about working with dev teams, advocating for accessibility, being a value-oriented SEO, and more.
The COVID-19 Shuffle: How Businesses Embraced Digital Marketing to Survive the Pandemic
During the COVID-19 pandemic, many businesses are using digital technology and marketing to survive these “interesting times.” Here’s how.
5 Ways an MBA Can Catapult Your Digital Marketing Career
Looking to fast-track your success in digital marketing? Investing in an MBA could be your smartest career move.
How to Use Personality Profiling in an SEO Agency
Here’s how personality assessment tools helped me become more empathetic with staff and work more effectively as an agency owner.
![Improving UX for SEO, Cringe-Worthy Social Media & More with Mary Davies [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2020/05/sejshow-featured-image-ep-194-5eb2403d5f2b9-760x400.webp)
Improving UX for SEO, Cringe-Worthy Social Media & More with Mary Davies [PODCAST]
Learn more about Mary Davies and her passion for user experience and social media, being actively involved in the SEO community, and advocating for others.
Marketing in a Downturn: 3 Steps to Thrive
Marketers are feeling the pain brought by the COVID-19 crisis. These three components are key to marketing right now.