Content
The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.
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4 Ways You Can Create a More Memorable & Appealing Brand
These four brands will show you how to cultivate an audience, project a message, and become more memorable and appealing.
5 Benefits of Digital PR Which Aren’t Links
Learn five benefits your brand can get from digital PR campaigns aside from links.
There Are No Universal Truths in Content Marketing (Sort Of)
Here are five common marketing goals and what types of content are best suited to meet those needs.
Want to Rank #1? 6 Tips to Create SEO-Friendly Content
Ready to create content that has the potential to rank #1? Here’s how to create that SEO-friendly content.
5 Ways to Generate Fresh, Intriguing Audience-Targeted Content Ideas
Here are five ways to generate your hottest content ideas yet.
Content Marketing: The 5 Most Important Things You Need to Know
Content marketing is on everyone’s agenda, but it’s rarely done right. Do better using these five essential tips.
![B2B Video Getting Shorter, But Being Watched Longer [Report]](https://www.searchenginejournal.com/wp-content/uploads/2019/06/new-report-finds-b2b-video-getting-shorter-but-watched-longer-760x400.webp)
B2B Video Getting Shorter, But Being Watched Longer [Report]
Here are the key takeaways from the Vidyard’s 2019 Video in Business Benchmark Report.
How to Use Video for Link Building
Learn the best practices when using videos for link building and get inspired by some real-world examples.
Why Keyword-Driven Content Won’t Rank Your Startup (& What to Write Instead)
Here’s why keyword-driven content is likely a waste of resources for startups and what you should be writing instead.
4 Reasons Why Your Videos Aren’t as Successful as Your Blog Posts
Here are four reasons why your videos might not be getting the search engine love they deserve.
How to Manage & Maximize Visual Content Creation on a Large Scale
Learn how to overcome the challenges of managing and maximizing the visual content creation process on a large scale.
How to Build a Multimillion-Dollar Company with SEO Content Audits
Here’s how several multimillion-dollar companies use SEO content audits to lay a foundation for consistent growth.
How to Rank Cannabis Content: An SEO Deep Dive
Learn the best practices for creating and optimizing your cannabis-related content for search.
How to Harvest Content Ideas from Reddit
Discover how to open up the treasure troves of content ideas on Reddit to create more engaging marketing campaigns.
91% of B2B Professionals Say Webinars Are Their Preferred Type of Content
A recent study shows that a vast majority of business-to-business (B2B) professionals prefer engaging with webinars over other content types.
10 Warning Signs You’re Creating Irrelevant Content
Is your content failing to show any results? Here are 10 warning signs that your content might be irrelevant.
Want Links? Here’s How to Create Link-Worthy Content
Here are 11 ideas to help you create content that is useful, engaging, relevant, and link-worthy.
17 Non-Negotiable Skills for Blog Writers in Any Business
These 17 non-negotiable blog writing skills are crucial for acquiring and retaining quality talent, and increasing your business’s revenue.
10 Reasons Why You Need to Add Podcasts to Your Content Strategy
Here are 10 reasons why podcasts are the perfect addition to any existing content strategy.
51% of Marketers Believe They’re Not Delivering the Right Content
New research reveals over half of marketers aren’t delivering the right content to the right audience at the right time.
Get 2x the Results with 1/2 the Content – Here’s How
Want better ROI from your content marketing efforts? Use these three solid tactics to double your results.
![How to Approach Content Creation for SEO [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2019/05/search-engine-nerds-ep150-banner-760x400.webp)
How to Approach Content Creation for SEO [PODCAST]
Here’s a three-step framework for creating a sustainable content strategy for search and how to analyze content Google favors.
How to Help Your Content Team to Have Better Ideas
This six-step framework can help your team come up with better ideas and create more successful campaigns.
5 Ways to Fix Your Stagnated Content
Wondering what to do with your old, underperforming content? Here’s how to improve the performance of your stagnant content.
5 Freaking Genius Content Ideas You Can Steal from BuzzFeed
Here are some valuable lessons you can learn from BuzzFeed about creating content that your audience will love.
The Importance of Diversification in SEO Strategy
Here are some different ways you can diversify your SEO efforts to earn visibility and organic traffic.
6 Ways Email Marketing Can Amplify Your SEO Results
Here are six ways you can use email marketing to rapidly boost your SEO results.
Why Content ‘Tactics’ Fail You & How to Become Relevant
Content tactics promise game-changing results. But most die hard and fast. Here’s how to become relevant without them.
Google is Experiencing Indexing Issues With Content in Google News
Google has confirmed it’s aware of indexing issues affecting content in Google News.
Avoid These 5 Blog Strategy & Creation Mistakes
A blog is a powerful marketing tool. Avoid these big mistakes when creating a strategy and your blog posts.