Content
The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.
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5 Ways to Incorporate Social Content to Your Blog
Social content is a cross between social media and content marketing. Aaron Agius shares five ways you can expand content marketing using social content.
Why Marketing Revolves Around Storytelling
Are you storytelling? Today’s marketing revolves around engaging a fast-paced, busy audience. Learn how to engage brilliantly with authentic stories.
The Power of Influencer Marketing and the Lessons They’ve Taught Me
I’ve tried all the best influencer marketing tips and strategies. These are the lessons I learned. Read the complete list on SEJ.
How to Get the Most out of Your Curated Content
What are the best ways to use curated content to build community, trust and brand awareness while still driving relevant traffic to your website?
This Month in #ContentMarketing: July 2016
This month’s wrap up includes tips to make the most of what is left of summer by helping you create tons of great content –...
Growth Hacking Your Content on Medium
A look at how Medium is evolving as a social media and publishing platform, how they’re changing marketing, and how to grow your audience in...
Brand Fails on Reddit: And What You Can Learn
There are plenty of examples of Reddit marketing or AMAs gone wrong. Here are my top five. There are lessons to be learned before your...
5 Reasons Jingles are Powerful Marketing Tool
While jingles may not be right for every brand, the fact remains that jingles are memorable brand assets that consumers can recall for years
Kathleen Garvin of Penny Hoarder on Creating Engaging Content and #ChewbaccaMom #MarketingNerds
I sat down with Kathleen Garvin to talk about how to create content your audience will actually want to engage with – which is no...
Your SEO Needs Content and Inbound Marketing
Julia McCoy, bestselling author and content marketing expert, discusses how SEO fits into the overall aspects of content and inbound marketing.
Content Marketing Metrics You Need to Measure
This article will go through the types of content marketing metrics that can help you in terms of consolidating your long term marketing vision.
#SEJThinkTank Recap: 6 Ways To Increase the Life of Your Content with Kelsey Jones
SEJ ThinkTank was joined by our very own Kelsey Jones, Executive Editor of Search Engine Journal, for a 45-minute webinar about how to increase the...
Let’s Master PDF Optimization & Compression
Use this step-by-step guide to optimize any pdfs on your website that aren’t behind a subscription wall so they can be found by search engines...
Making a Good Impression with Email Marketing
According to Campaigner’s latest survey, online retailers are aware of the slowing economy; and are looking to email marketing for customer acquisition.
This Month in Content Marketing: June 2016
I focused on articles related to building online communities for this month’s content marketing wrap up. Here are four recently published articles that talk about...
Boost Your Email Marketing Campaign This Summer
Your audience are likely to spend time outdoors for summer. Good thing, Campaigner shared and infographic that shows tips on how to boost your email...
5 Highly Effective B2B Online #Marketing Tips
Here are some of the guiding principles that drive the most impact for B2B online marketing, along with some tools of the trade that make...
Boost Your Traffic and Profits Using Newsletters
Deciding which newsletters are the “best” is admittedly subjective. Here is a list of useful newsletters and blogs that offer actionable recommendations.
How to Get 1,000 Daily Pageviews on Your Blog
Every website wants 1,000 pageviews, yet many never get there. Here’s why your blog fails to reach the pageviews it deserves and how to fix...
These 7 Tools can Help You Develop Better Content
It’s important to have a goal and a strategy for developing better content. As long as you do that, you are headed for success.
6 B2B Email Marketing Tips for Newsletters
Should you bother with newsletters? B2B newsletters are a great addition to your marketing mix and offer plenty of chances to accumulate leads.
How to Combine Content and SEO Strategy
What is the number one reason why companies should integrate SEO and content? Akin Tosyali breaks down how to combine these two strategies.
The Absolutely, Irrefutably, Unequivocally Most Important Thing Your Website Must Do, and How to Do It
Trust symbols help alleviate fears visitors may have about doing business with you and make them feel comfortable making the purchase. Learn How.
10 Valuable Content Marketing Lessons From Print
What made print so attractive back in the day, and how can you apply what worked in that era to your content marketing today? Julia...
#SEJThinkTank Recap: How to Streamline the Content Creation Process
On June 1st SEJ’s Features Editor, Danielle Antosz, join the SEJ Think Tank to give a presentation about streamlining the content creation process.
This Month In #ContentMarketing: May 2016
Summer is upon is, so we focused on articles that talk about ways to make the content creation process a little easier.
6 Ways to Optimize a Landing Page for Phone Calls
Phone call optimization is becoming an integral part of digital marketing. Here are six ways to make a phone-friendly landing page.
How to Prioritize What Content You Should Create
Prioritizing content creation can be difficult but it’s pivotal in focusing on one topic rather than stumble over many. This allows you to better serve...
5 Benefits of Using Storytelling in Marketing
There is a reason storytelling has become somewhat of a buzzword in the marketing industry lately. It’s a simple, natural way to make interesting content...
How To Build Amazing Personalized Influencer Marketing Campaigns
Brands tend to meet the influencer marketing world with a “meh.” But, it offers so much more to the brand than one would think. It’s...