Content
The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.
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How To Build Amazing Personalized Influencer Marketing Campaigns
Brands tend to meet the influencer marketing world with a “meh.” But, it offers so much more to the brand than one would think. It’s...
10 Free Content Marketing Tools
Stop wasting your time on content marketing practices that don’t work and start focusing on effective content marketing practices. These 10 free tools will help...
How to Use Customer Journey Mapping to Shape Your Content Strategy
While every organisation’s customers will have a different journey, and mapping it out can be tricky, these familiar stages should help guide your content strategy...
Writing a Pitch Editors Can’t Refuse
Whether you’re new to the publishing world or a seasoned vet, everyone could use a refresher course in pitch etiquette. Do yourself a favor and...
What are the Pitfalls of Scaling Content?
Scaling content marketing remains one of the biggest issues for marketers. Fortunately, there are surefire ways to scaling quality content without facing the common pitfalls...
Write Compelling Headlines Instead of Clickbaits
It’s better to be honest than betray readers with misleading titles. Here’s how you can combat clickbait with compelling headlines.
Is Your Content Stolen? Here’s What You Can Do
Protect your content and don’t let the bad guys win! Greg Secrist shares three ways to find your stolen content and how you can take...
#SEJThinkTank Recap: How to Create a Galaxy of Content Through Repurposing
On Wednesday, May the Fourth (be with you), Kelsey Jones, the Executive Editor at Search Engine Journal, gave a special Star Wars-themed webinar on getting...
Why There are No Shortcuts to Content Marketing
Content marketing isn’t a quick fix, or an overnight success; results take time. Julia McCoy debunks common content marketing shortcuts and why they’re not.
This Month In #ContentMarketing: April 2016
Every month, I round up the best of the best so you can get your content marketing education all in one spot. Here are 5...
A 15-Point Checklist to Make Sure You’re Publishing Worthwhile Content
Are you confident in how good your blog, web page, or other form of online content is? Find out if you match up to Julia’s...
![Creating a Sustainable Marketing Strategy [Infographic]](https://www.searchenginejournal.com/wp-content/uploads/2016/04/0420-Campaigner_Earthday_Infographic-760x400.webp)
Creating a Sustainable Marketing Strategy [Infographic]
Earth Day is just around the corner! Are you ready to create a sustainable marketing strategy for your business? Check out this infographic by Campaigner.
Content Lies That You Need to Know and Avoid
Content marketing is a strategy that requires long-term thinking and action. But there’s one content lie that can destroy your campaign.
6 Clever Copywriting Tactics to Boost Your Conversion Rates
Do you want to boost your conversion rates? Try these clever copywriting tactics and get more sales right now.
Boost Influencer Outreach With Visual Marketing
Visual marketing is as helpful in influencer marketing as reaching a general viewership. It might just be what you need in getting the results you...
30 Trigger Words to Use in Your Online Writing for More Connections & Results
Struggling with creating and publishing truly impactful, engaging online writing? Check out Julia McCoy’s list of 30 top words you should be using online.
How to Be a Successful Blogger
It’s easy to start a blog, but it’s not easy to find success or make money with one. Discover seven of the most common problems...
Boost Your Content Marketing Using This Simple Content Framework
Using a content marketing framework to gather new content ideas might help you boost your content marketing.
15 Unexpected Ways to Use Content to Drive Results
If you’re serious about content marketing, you can’t just write a blog post and call it a day. Here are 15 unexpected ways to use...
5 Reasons to Build a Newsletter Email List That Doesn’t Focus on Making Money
Why building an email newsletter mailing list can go beyond growing revenue.
Content Marketing Institute Releases B2B Technology #ContentMarketing Trends for 2016 Report
Content marketing matters, that much is clear. What is less clear is how effective it is and how we, as marketers, can use our resources...
7 Simple Yet Effective Ways to Get More Email Subscribers
It’s not easy to consistently get more email subscribers. So, how about implementing some simple yet effective ways to get more email subscribers first?
How to Create Effective Popovers
Designing popovers and popups for your website is a tricky thing to get right. This post will teach you the basic principles of great popover...
Google’s AMP Update: What To Expect & A Guide To Making Content AMP-Friendly
Imagine a world where the Internet loads four times as fast. Welcome to Google AMP. From Julia McCoy, here’s a guide on making your content...
9 Ways to Repurpose Your Presentation
Don’t let all that hard work end when your presentation concludes. Here are a couple of ideas to repurpose your presentation.
Debunking the Myth of Long Form Content: A Data-Driven Case for Short Content
Many digital marketing studies show that long form content is more effective than short content. But here are a few reasons why it’s not always...
This Month in #ContentMarketing: February 2016
In this #ContentMarketing round up, learn how to super charge your content marketing campaign for B2B companies.
Find Where Your Audience Lives – And Reach Them
These days, everyone is finding their niche audience. It’s the key to hone in on the right people to read your stuff. Here’s a guide...
The Top 10 #Marketing Blab Channels
Blab just might the perfect storm of live, visuals and conversation, which is probably why it’s one of the fastest growing social platforms.
Contentmart: To Counteract the Future Explosion in the Demand of Content!
More and more people will come online, and there will be an increased content demand to support this.