Content
The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.
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6 Ways You Can Get Your Community to Submit SEO Content
While getting your community involved definitely has its perks, how exactly can you get your members to create and submit SEO-worthy content?
![How to Effectively Use Visual Storytelling [INFOGRAPHIC]](https://www.searchenginejournal.com/wp-content/uploads/2015/07/0709-visual-storytelling-760x400.webp)
How to Effectively Use Visual Storytelling [INFOGRAPHIC]
This infographic explains how to effectively incorporate visuals to get your message across.
11 Ways to Improve Your Click-Through Rate
Your emails are being read, but how do you convince people to navigate to your site? Here are 11 tips to improve youremail newsletter click-through...
10 Simple Lessons From Apple for Creating Awesome Content
Want to create content like Apple? Here are a few fundamental ways all businesses can be inspired to publish engaging, awesome content.
How to Ensure Your Content Meets the Standards of Google’s New “Phantom Update”
You’ve probably heard about (or experienced) Google’s ruthless “Phantom Update” that recently hit. Find out how to avoid being penalized by it.
Why Nostalgia Marketing Works
There are numerous occasions that can ignite nostalgia, which is being used by clever marketers with a marketing strategy called nostalgia marketing.
12 Important Content Marketing Metrics You Aren’t Measuring
As businesses move more of their budget into content marketing, it’s time that we start measure what matters – not just what’s easy to track.
![How to Optimize Your Welcome Emails [INFOGRAPHIC]](https://www.searchenginejournal.com/wp-content/uploads/2015/06/0619-optimize-welcome-emails-header-760x400.webp)
How to Optimize Your Welcome Emails [INFOGRAPHIC]
Did you know that having the word “sale” in the welcome email subject line increases opens by over 23%?
25 Great Design Resources for Your Content Campaigns
It’s a no-brainer that more and more people are embracing visual content. Studies are showing just how important this format is for our content campaigns.
Why Content Isn’t a Commodity Anymore
Content isn’t a commodity anymore, and marketers are starting to wake up and realize this fact. Find out why now is the time to create...
12 Companies With Superior Content Marketing
These companies don’t do your run-of-the-mill marketing. Check out which companies has superior content marketing.
9 Reasons Your Email Marketing Campaign Failed (And How to Fix It)
You’ve composed your email’s message. You’ve formatted its design. And, finally, you’ve pressed the “Send” button. So where’s all your traffic?
5 Reasons Why It’s OK to Mention Competitors in Your Content
Depending on what you’re trying to accomplish, there might be a number of good reasons to highlight your competitors on your content.
15 Easy Ways to Share Your Company’s Branded Content
Content promotion doesn’t have to be complicated. In fact, sharing your company’s branded content has never been easier
![How to Write Better Titles Using Data-Driven Strategies [Infographic]](https://www.searchenginejournal.com/wp-content/uploads/2015/05/write-better-titles-and-headlines-760x400.webp)
How to Write Better Titles Using Data-Driven Strategies [Infographic]
How much time did you put into the title of your last blog post? If your answer was, “Not much” don’t worry, you’re not the...
This Month In #ContentMarketing: May 2015
This months round up includes how to create a free content calendar, how to create content on a tight budget, and lessons from the worst...
How to Produce Great Content (Even if You’re a Terrible Writer)
There are a lot of ways to create great content – even if you think you’re a terrible writer. Here are four of them to...
BuzzFeed Announces New R+D Arm Called “Open Lab”
BuzzFeed announced today their launch of the “BuzzFeed Open Lab for Journalism Technology and the Arts.”
Internet Slang Inundates Merriam-Webster Dictionary’s Latest Update
“Emoji,” “photobomb”, “sharing economy”, “meme,” “click fraud,” and “click-bait” were among the added words.
Origin Stories of Powerful Blogs: How Pescetarian Kitchen Drives 50K Blog Visits Per Month
In this interview series, Matthew Barby shares how he and his partner worked to get their food blog, Pescetarian Kitchen, off the ground
How to Include Humor Tastefully In Your Content To Engage More Readers
Adding humor on your content can brighten your readers’ day and make them smile. How do you get this reaction without crossing a line?
Origin Stories of Powerful Blogs: How KISSmetrics Built a Reputation for Putting Out Great Content
Sean Work of KISSmetrics shares what they did in the early days of the blog to help them get to where they are today.
#MarketingNerds with Ann Smarty: Current Trends in Content Marketing
In today’s #MarketingNerds episode Ann Smarty of Internet Marketing Ninjas talks about the current changes and trends in the content marketing field.
Origin Stories of Powerful Blogs: How Help Scout Went from Zero to 250K Visitors Per Month
Gregory Ciotti talks about the early days of Help Scout blog and it got to where it currently is.
7 Things Content Creators Do to Create Share Worthy Content
Let’s face it. Coming up with shareworthy content is difficult. But, you have very little excuse not to come up with one, because others are...
5 Ways Mobile Video Rocks the Catwalk
Mobile video is changing the game in content marketing and creating opportunity to grow your brand. See 5 ways to rock the movie video catwalk.
This Month In #ContentMarketing: April 2015
The big news in April was Google’s mobile algorithm update, but there was plenty going on in the content marketing arena, too. Keeping track of...
How Can Content Creators Avoid Content Fatigue?
Even the best online marketers can feel overloaded with content. When, where, and what to write? Avoid content fatigue to stay connected to your audience.
Origin Stories of Powerful Blogs: How WordStream Moves the Needle on Traffic, Leads, & Awesomeness
Let’s find out how Wordstream moved toward being a powerful blog that have large readerships and get lots of traffic and shares.