Content
The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.
Advertisement
7 Examples of Great Storytelling For Boring Brands
Some brands are inherently sexy, like the Ford Mustang. The name evokes an immediate feeling of caution-to-the-wind youth and speed. Even though it’s been around for...
The 7 Step Process For Writing a Blog Post That People Will Actually Read
Here are seven steps for writing a blog post that people will actually read.
7 Infographics to Make You a Better Blogger
Discover how top bloggers are growing traffic and making money with their blogs through these top blogging infographics.
This Month in #ContentMarketing: February 2015
What happened in #ContentMarketing world during the month of February? Let’s take a look.
6 Ways To Keep Your Readers Coming Back For More Content
While there is a lot of content out there, there is still plenty of room to add your own voice and create a wave in...
5 Steps to Increased Visual Content Engagement | #Infographic
Visual content performs better because the average consumer absorbs more of what they see than what they read. While we tend to only remember 20% of...
Talking Content #Marketing With @MindyDWeinstein of Bruce Clay Inc.
An interview with Bruce Clay Inc.’s Director of Training & SEO Manager, covering content marketing.
How to Get Featured in Mashable
As one of the most popular online news sources in the webaverse, Mashable is a force to be reckoned with. Getting a post on Mashable...
SEO 101: How to Optimize Your SlideShare Presentations
Back on October 4, 2006 the world was introduced to a web-based slide service known as SlideShare. The service was best described as a way...
Need a Blog Topic? Use These Four Ideas
If you’ve resolved to write more blog posts in 2015, you’re certainly not alone. After all, the 2015 B2B Content Marketing study from the Content...
#MarketingNerds: How to Write For Forbes, Entrepreneur, HuffPo, & More With @JohnRampton
Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! Note: This podcast was recorded Fall 2014. Apologies for any outdated information. In this...
5 Storytelling Best Practices to Make Your Content More Compelling
If you want to separate your content from your competitors, storytelling is a great tactic to add to your content marketing strategy. Several interesting case studies have...
This Month in #ContentMarketing: January 2015
These articles cover a wide range of topics – from how to reach the largest audience possible to how to tell your content strategy is...
4 Ways to Get the Most Out of Your Business Blogging Efforts
There are plenty of reasons why businesses blog. Business blogging is one of the fundamental aspects of inbound strategy and if you are not doing...
The Logic Behind One Thought, One Paragraph
I read a lot of content every day, but regardless who the author is or the topic, there is one thing that always results in me either...
New on #MarketingNerds: Jayson DeMers on What Makes a Great Title
Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! Jayson Demers, Founder of AudienceBloom, is the featured guest on Marketing Nerds this week. Jayson...
Managing the Online Editorial Process
Tips on how to manage any size blog, including how to build a community, choose writers, and develop content ideas.
5 Ways to Prepare Your Web Content to Succeed
It’s time to gear up. To remain relevant, your content must also change to keep up with the times.
7 of The Best Content Marketing Tools to Use in 2015
Content marketing was big in 2014. Last year, more businesses began regularly investing time and money into content marketing than ever before. That’s not much...
How to Measure the ROI of Your Podcast
Unless your podcast is a passion project, making revenue should be your number two priority, the first being production of a podcast worth listening to. If you’re...
Why You Must Curate Content
Web content will surround us (I think it might even drown us). There will be more content than ever on the web, since the Internet...
Content Marketing’s Best Kept Secret: Create a Content Scoring System
When you’re publishing content for your client, do you know who’s going to be reading it? Why they’re going to be reading it? What’s going...
5 Hypnotic Mobile Native Video Content Marketing Methods
Mobile native video advertising has transformed content marketing world in a big way. Brands are clamoring to get their video storytelling in high gear following...
SEOlympics: Top Marketing Blogs of South Africa
What makes South Africa so interesting is that some 52 million people call it home. What makes it difficult is that there are 11 different...
This Month in #ContentMarketing: December
The basics of good content haven’t changed in the last ten years, but 2014 did bring a renewed focus on developing great content. As we...
How to Make Your Content Shine Online with John Boitnott #MarketingNerds Podcast
Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! In the latest Marketing Nerds Podcast, I had the chance to sit down with John...
How to Prepare Your Digital Marketing Strategy for 2015
It’s that time of year again, the time when you need to do your research and prepare your digital marketing strategy for the upcoming year....
5 Writing Habits that are Killing Your Content Marketing
Content marketing is certainly the golden child of 2014. Google has been slamming thin content for the last several years, but they cracked down even harder...
How To Create Compelling Web Content With Curation and Auditing
When it comes to customer connection and engaging your audience, every brand is faced with one key question: Where does my content come from? Content...
4 Ways to Make Your Ordinary Content Epic
Content marketing is making a resurgence. The good news is that SEOs and web marketers are now, more than ever, focused on producing quality content,...