Content
The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.
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Awesome Content Ideas Your Clients May Not Like
An unfortunate reality of being a blogger or SEO is that you’re going to get a lot of rejections. When you try and push your...
Why Content is the Beating Heart of Search
Content: noun The things that are held or included in something Content has been around since the start of search marketing. Even back in the...
The Reign of Email
If you are of the of the opinion that email is dead or dying, think again!. Not only was email the most popular online activity...
No Wizardry Needed! The Ultimate Guide for Monetizing your Blog
Bloggers have only three reasons to blog: make money from your blog; communicate for passion, or both. A few things are a must for bloggers...
From the Cradle to a Content Creating Company
If you want to tell a story, you’ll need a storyteller Social media has opened opportunities for people to express themselves. Every day, we use...
Brief Your Bloggers: How to Prepare for 2014
Each year bloggers have to change little things about their job to keep up with Google changes, but this upcoming year bloggers are going to...
5 Ways to Actually Generate Leads from Your Blog
Every time Google mentions SEO lately they talk about content. They continue to reiterate that the best way to increase rankings is to produce quality...
TechCrunch Down
As many of you know, I’m a HUGE TechCrunch reader. I live in Palo Alto, what can I say. Looks like they are currently down....
Interview With Lucy Bartlett of VigLink: How To Find Guest Bloggers
In an interview conducted at SES 2013 in San Francisco, Lucy Bartlett of VigLink leads a discussion about guest blogging. In addition to being the...
7 Ways to Fail Miserably With Content Marketing
The marketing trend of the year is content marketing, so you’ve probably been busting your hump to push out blog posts and other content as...
Interview With Jon Morris From Rise Interactive: How To Use Influencer Marketing To Your Advantage
In an interview conducted at SES 2013 in San Francisco, Jon Morris of Rise Interactive leads a discussion that details the importance of influencer marketing. As the CEO of...
How to Avoid Drowning in Content (and 5 free tools to help)
Ever taken in a mouthful of water by accident? ...
Creating Evergreen Interactive Content Using Live Data
Interactive live content is becoming an increasingly popular form of content marketing for site owners. With the ever-increasing need for brands to engage their audiences...
3 Reasons Why HR Should Encourage Staff Blogging
Turning to your employees to participate in marketing campaigns with staff blogging results in many benefits that go straight to the heart of any HR...
99 Designs Talks Importance of Content Marketing & Guest Blogging
In an interview conducted at Affiliate Summit East 2013 in Philadelphia, Jessica Hill from 99 Designs discusses the impact that content marketing and guest blogging can have on your...
Applying Principles of Growth Hacking to Content Marketing
Content marketing must be approached like a scientist. There are no mistakes, just feedback. You correct your course based on that. This is a process...
Popularity is Great, but How Do You Make Your Content Profitable?
If you are paying attention to all advice on the internet, you have noticed a focus on making content engaging and social. While this is...
Blogging Success- A Lot of Hard Work and a Little Luck
The beauty of the Internet is that anyone can write and publish a blog on any subject they want—pure breed Labradors, open source software development,...
Creating and Promoting Linkable Assets, the Ultimate Guide
You know the SEO story. You produce “great, unique content.” Then you write guest posts and ask influencers for links. It’s a simple story. And...
Successful Link Building in the Content Marketing Era
Make no mistake about it: SEO is getting tougher. A lot tougher With Google becoming increasingly sophisticated at identifying and penalizing unnatural link profiles, it’s...
How JetBlue Could be Doing Content Marketing Better
Every day, big brands walk through the content marketing minefield that is social media. From tweets accidentally sent from corporate accounts rather than personal ones,...
150 Blog Posts in 50 Days: Why Were Marketers Mad?
Maybe you heard of our little content marketing experiment. We were unsatisfied with the results our SEO company was producing, so we decided to take...
The Truth about SEO and Call Tracking
There has been a great deal of discussion about SEO and call tracking lately. Several local marketers have written articles decrying call tracking, saying that...
SEJ at SES San Francisco: Badass Blogging Best Practices Session Recap #SESSF
The first Owned track of the afternoon today was Badass Blogging: Best Practices to Enhance Your Customer Reach, by Jennifer Evans Cario. The thirty minute presentation...
Content Marketing World 2013 Wrap-Up
Content Marketing World was nothing short of sensational this year. We heard from a strong variety of marketing thought leaders who dropped the hammer on...
Reasons Why Content Marketing Fails
In this article you will learn… Common mistakes made by businesses which result in their content marketing to fail Takeaways to help over come the...
Creating Authority Blogs and Passive Monthly Income Session at Affiliate Summit #ase13
Today I will be speaking at Affiliate Summit East in Philadelphia! The full session is: Creating Authority Blogs and Passive Monthly Income Session 1b Location: 122AB...
6 Content Marketing Myths Debunked
Content marketing has been all the rage this year. Some see it as a new way to market. Maybe it is to them, but content...
Content Marketing Crossing the Chasm to TV and Radio
James P. Mahon is a CBS affiliate news reporter based in Tennessee. He has previously worked in Knoxville, New York City, Los Angeles, the UK,...
Why SMB’s Should Invest In Email Marketing
As the world is progressing towards virtual world, businesses have also inclined their promotion and endorsement efforts towards digital world. According to research, it has...