Generative AI
Stay up to date on generative AI developments in search marketing. Explore our news and guides to learn more.
Stay up to date on generative AI developments in search marketing. Explore our news and guides to learn more.
Anthropic has released Claude Opus 4.1, which is said to deliver better coding and agent performance with improved safety.
Perplexity criticizes Cloudflare’s infrastructure for being unable to differentiate between AI assistants and harmful bots.
Cloudflare blocks Perplexity’s crawlers because of aggressive stealth crawling and failure to abide by the robots.txt protocol.
ChatGPT is nearing 700 million weekly active users, up from 500 million in March and four times higher than a year ago.
Google’s co-founder said that threatening an AI can improve performance. Researchers found that it sometimes works.
OpenAI disables ChatGPT’s search discoverability feature after shared chats appeared in Google results, raising privacy concerns.
Google’s Robby Stein shares new details about the query fan-out technique in AI Mode, explaining how Google generates and executes its own queries.
Want your content to appear in AI Overviews, ChatGPT, and Gemi? Here’s how to set up your GEO campaigns.
Microsoft launches Copilot Mode in Edge, introducing multi-tab AI analysis, voice navigation, and more features in development.
OpenAI has introduced Study Mode in ChatGPT, a step-by-step learning tool that uses guided prompts to encourage deeper discovery.
Google Search expands AI Mode with PDF uploads, planning tools, video input, and Chrome integration, offering new ways to interact with search.
Kevin Indig breaks down AI’s toll on traffic, publishers, and organic visibility, and why the second half of 2025 may hit even harder.
Microsoft analyzed 200,000 AI workplace conversations to learn how AI is reshaping marketing and sales roles. Here’s what the data shows.
AI search favors clear, trustworthy content. Learn how to structure yours for maximum visibility in AI Overviews and chatbot responses.
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ChatGPT appears to fall back on Google search snippets when it cannot retrieve data through Bing.
Google launches Web Guide, an experimental AI feature that clusters search results into topic groups. Available now in Search Labs.
Google has launched new AI-powered shopping tools, including virtual try-on, enhanced price alerts, and upcoming design inspiration features.
Query fan-out helps plan deeper content for AI search, but it’s only step one. This guide shows how to connect it to real-world retrieval.
A Netcraft report finds 34% of login URLs suggested by AI could lead to phishing or unrelated sites, posing risks for users.
DuckDuckGo now lets you hide AI-generated images from search results. Here’s how it works.
Want your content and brand cited in AI results? Focus on substance, not shortcuts. Here’s the strategy that works.
ChatGPT agent is a turning point for SEO because it changes how websites are expected to function for both humans and machines.
Perplexity’s new AI browser, Comet, is now live. Here’s how it fits into the company’s long-term vision for search and task automation.
Former Google Search engineer Andrew Yan launches Athena, a startup helping brands optimize their visibility in AI-generated answers.
The Brave Search API is now available in Amazon’s new AI Agents and Tools category in the AWS Marketplace.
Google rolls out Gemini 2.5 Pro and Deep Search for paid subscribers, offering expanded support for reasoning, coding, and research tasks.
Anthropic’s announcement signals a strategic shift toward vertical-specific AI tools with the release of its latest product.
Adobe’s latest report finds 77% of Americans report using ChatGPT as a search engine, with nearly 1 in 4 preferring it over Google.
OpenAI and Perplexity are set to enter the 30-year browser war against Google Chrome.
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